Part of our Marketing agents

AI workforce for Construction Marketing

AI agents for marketing teams in construction

Actionist is an AI automation tool whose agents operate the apps your construction marketing team already uses, from forgetting the review ask after handover to an agent drafting it for every closed job.

Construction marketers get back the hours lost to review chasing, photo sorting, and lead source reporting.

Your AI workforce
26 hrssaved on avg per person / month
$1,092avg saved per person / month
27avg scheduled jobs a week
Operates your stackActionist App Store
Google Business Profile logo
JobNimbus logo
Facebook Pages logo
Yelp Leads logo
YouTube logo
Facebook Lead Ads logo
Constant Contact logo
Housecall Pro logo
Podium logo
SurveyMonkey logo
Buffer logo
Google Business Profile logo
JobNimbus logo
Facebook Pages logo
Yelp Leads logo
YouTube logo
Facebook Lead Ads logo
Constant Contact logo
Housecall Pro logo
Podium logo
SurveyMonkey logo
Buffer logo
How it works

AI Employees for Construction Marketing in 4 simple steps

  1. Manual Time

    We'll go over where you currently waste your time doing manual tasks.

  2. Actionist Automations

    We'll show you exactly how Actionist can automate these manual tasks.

  3. Your Benefits

    How much time and money you'll save by onboarding AI agents.

  4. Easy to use

    We'll show you how easy it is to enable AI across your business.

01

Where you spend your time

Why Construction Marketing teams switch

We know how your week actually goes

What matters to you
  • Every finished job earns a review ask
    A draft review request is queued after each punch list sign-off, while the owner is still pleased.
  • Site photos become portfolio, not clutter
    CompanyCam albums are sorted into before and after sets, ready for the website and Houzz.
  • Your Google profile matches the work you do
    Service areas, hours, project posts, and listings stay consistent across Google, Yelp, and Angi.
  • You know which lead source paid off
    Local Services Ads, Angi, Facebook, and call logs roll up to a cost per booked survey.
  • Seasonal pushes go out on time
    Spring remodel, storm season, and the pre-winter exterior push each get drafted weeks ahead.
  • Built around your marketing stack
    These are examples of what a construction marketing agent can do. Build a custom agent for whatever your team repeats.

And hundreds of other tasks you do manually..

An agent can take a lot off your team's plate. Take a look below to see the time and cost you could save by adding AI agents to your Construction Marketing team's day.

The problem

Where the hours go

  • A kitchen or roof gets finished, the crew moves on to the next job, and nobody asks the owner for a review while they are still delighted, so the Google profile stays thin and the rival with 200 reviews keeps winning the map pack.

    An agent notices each punch list sign-off, finds the owner contact, and drafts a personal review request for your approval, so every good job has a chance to become a review.

  • The CompanyCam stream holds thousands of site photos, but sorting them into before and after sets, writing captions, and checking permission is nobody's job, so great projects never reach Houzz, Instagram, or the website.

    An agent sorts each closed job's photos into sets, drafts the caption and a case study outline, and flags any project missing owner permission, so the portfolio keeps filling itself.

  • Leads arrive from Local Services Ads, Angi, Facebook, a website form, and phone calls, and the owner asks which one is worth the money, but answering means reconciling five dashboards against the CRM by hand every month.

    An agent pulls each source weekly, reads the call log for sources, and reports cost per booked survey in one sheet, so ad budget follows the sources that actually produce signed jobs.

  • Seasonal pushes such as spring remodels, storm roofing, and the pre-winter exterior rush get started too late, because the newsletter, the list cleaning, and the ads each need someone to begin them from scratch.

    An agent drafts each seasonal campaign weeks ahead, cleans the past-client list, and lines up the posts, so you review a finished plan rather than starting a blank page.

02

Actionist Will Automate

Anatomy of an automation

What one automation looks like

Trigger·A project is marked complete in the job system after the punch list is signed off
Trigger
Step 1
Actionist
Job record flips to complete in the project system after the final punch list sign-off
Confirmation
Step 5
Human
You read the draft, skip any job with an unresolved complaint, and approve the request
Saved per run
20 min
Runs / week
~1×
Every finished job gets a considered review request while the owner is still pleased with the result
A week in the life

A week with your Construction Marketing agents

27Scheduled jobs
6Agents at work
24/7Always on
Agents
Mon–Wed
Mon
Tue
Wed
7a
8a
9a
10a
11a
12p
1p
2p
3p
4p
5p
6p
Apps

Some of the apps for your Construction Marketing team

Some of the marketing apps your agent operates for you. Hundreds more are in the Actionist App Store.

Triggers

Your Agent wakes up Automatically whenever something happens

Your agents watch the apps you already use and act the moment something happens, usually within about a minute, handle it based on your instructions, 24/7.

WhenA job is marked complete after final sign-offfires within about a minute
The agent automatically

When a job in JobNimbus moves to complete, the agent reads it within about a minute, checks for open complaints or warranty items, and drafts a Google review request naming the project and linking the review page. It then holds the draft for your approval, so no owner is contacted until you have read it.

Receives this trigger from
03

Your benefits

Manual vs agent

Where the time goes back

Without Actionist

What you do manually today

With Actionist

What your agent runs for you

  • Marketing
    90 min / week
    Asking owners for reviews

    Someone remembers a job finished two weeks ago, hunts for the owner contact, and writes a review request from scratch, usually only when there is a quiet afternoon.

    Marketing Agent
    0 min
    Agent drafts the ask after each punch list sign-off

    An agent reads each completed job, skips any with an open complaint, and queues a personal review request in Slack for approval the same week.

  • Marketing
    150 min / week
    Turning site photos into portfolio

    Someone scrolls the CompanyCam stream, picks shots from memory, writes captions, and posts to Houzz and Instagram when time allows, which is rarely.

    Marketing Agent
    0 min
    Agent sorts albums and drafts the posts

    An agent files each closed job into before and after sets, flags the hero shot, checks photo permission, and drafts captions in Buffer for approval.

  • Marketing
    60 min / week
    Keeping listings and the profile current

    Someone checks the name, phone, and service areas on Google, Yelp, Angi, and Facebook by hand when a customer mentions a wrong number.

    Marketing Agent
    0 min
    Agent audits listings and drafts the profile posts

    An agent compares company details across directories each quarter, lists mismatches with the correct value, and prepares a weekly Google profile post.

  • Marketing
    180 min / week
    Working out which lead source pays

    Someone exports leads from five dashboards each month, matches them to booked surveys in the CRM, and divides spend into a cost per survey figure.

    Marketing Agent
    0 min
    Agent builds the lead source report weekly

    An agent pulls leads, reads the call log, matches bookings in JobNimbus, and posts cost per booked survey by source to Slack for the Monday meeting.

  • Marketing
    120 min / week
    Preparing the seasonal campaign

    Someone starts the storm season newsletter and ads the week the weather turns, cleaning the list and writing copy under pressure.

    Marketing Agent
    0 min
    Agent drafts the season ahead of time

    An agent cleans the past-client list, drafts the newsletter and post series from last year's results, and has it waiting for approval weeks before the season.

+ 100s of other automations
Average monthly
24 hrs / person / month
ROI

What that's worth

Calculator

Calculate what your team saves

Team size
2 people
Hourly rate
$42 / hr
Hours saved / week
12
Hours saved / year
600
Annual ROI
$25,200

Based on typical team usage: the visible tasks plus a few other automations the agent runs: ~6 hrs / person / week of admin work automated.

04

How easy it is to use

Automatic onboarding

We'll do all the heavy lifting for you.

From entering your website address to having a working AI team, no effort from you.

  1. Step 1

    Enter your website

    • We'll research your business
    • Automatically configure everything for you
    Try the demo
  2. Step 2

    Actionist Auto

    Optional
    • Watches you work
    • Creates your agents, workflows and schedules
    Get the extension
  3. Step 3

    Marketplace

    • Hundreds of apps, plus agents and workflows
    • Pre-configured by other users
    Browse the App Store
  4. Step 4

    Invite your team

    • We'll automatically onboard them too
    • Focus on the things that matter
    Open Actionist

Enter your website URL for a personalised demo

See exactly what Actionist would automate for your business.

Trust & control

You stay in control

An agent that speaks about your finished work only earns trust if you stay in control. Actionist is built so you see everything it touched, approve anything an owner or the public will read, and own every record it creates.

Review requests and replies wait for approval

A review request to an owner, a reply to a low rating, or any message to a past client is drafted first and queued for your sign-off. Nothing goes out unless you widen that autonomy yourself.

Public posts never go live unchecked

Project posts, Google profile updates, and case studies are scheduled only after approval, and a project with no photo permission on file is held back rather than posted.

A record of every list, post, and report

Every contact it adds to Mailchimp, every draft it saves, and every number it pulls from an ad portal is logged, so you can see what changed and why.

Your project and client data stays yours

Job records, owner contacts, and project photos are encrypted and never used to train any model. Self-host on a VPS if everything needs to stay on your own infrastructure.

Construction

More Construction teams

More to automate

More use cases for Construction Marketing teams

FAQ

Frequently asked questions

Does my construction marketing team need to be technical to use Actionist?
No. Actionist is built for marketing and office teams, not developers. You describe in plain language how your reviews, project posts, and lead reports work, connect the apps you already use, and the agent does the rest. Most tools need no API setup because the agent operates the apps the way a person would.
How do I get started with a marketing agent for our contracting business?
Book a free demo and an Actionist team member will walk through your biggest marketing chore, whether that is review requests, photo sorting, or the lead source report, and set up a working example you can test against your own job data. Most teams have a first agent running within a day of the demo.
How do I make customised AI agents for how our contractor marketing actually runs?
Start by telling the agent what its job is, which of your marketing apps it works in, and what needs your approval first. For reviews you give it your tone and which jobs to skip; for campaigns you tell it which seasons matter and which lists to use. It applies those rules every run, and you adjust them as the business changes.
How quickly can I set a construction marketing agent up?
A simple agent, such as one that drafts review requests after each closed job, can be running within hours of your demo. Agents spanning several tools, like the lead source report across ad portals and the job system, usually take one to three days of adjustment. You test against a copy of your data before it touches live accounts.
Where does our client, job, and photo data live, and is it used to train AI models?
Your owner contacts, job records, and project photos stay yours. Everything the agent reads and writes is encrypted, and none of it is used to train any AI model. Every action is logged in an audit trail, and if you need everything on your own infrastructure you can self-host Actionist on a VPS.
How does an agent keep Google, Yelp, and Houzz profiles current without an API for each?
It uses computer use in the cloud: the agent opens the profile the way you do, reads what is on the screen, and makes the edit you approved. That lets it check a listing or upload a project to a site with no supported integration, because it operates the real interface rather than a connector that may not exist.
Will it email an owner or post a reply to a review without me seeing it first?
By default, anything that reaches an owner, a past client, or the public waits for your approval. The agent drafts the review request, the reply, or the post, queues it in Slack or your inbox, and acts only once you confirm. You can widen that autonomy for low-risk steps, but messages to owners and public replies always ask first.
Can it handle the busy season when storm roofing or spring remodels spike?
Yes. The scheduled checks that watch reviews, leads, and ad spend run on the same cadence in a peak week as in a quiet one. What changes is the volume they handle, so a surge of enquiries is logged against its source the same way an ordinary Tuesday's are.
Will it listen to our call recordings or handle our phone line?
No. The agent does not take, make, or listen to calls. It can read the call log a connected phone app such as CallRail already produces, so each call is tagged to its source campaign, but anything said on a call stays with your people.
Get started

See an agent draft the review ask for your last finished job

Book a free demo and watch an Actionist agent read a closed job, draft the review request, sort the site photos, and report where your leads came from.