Part of our Marketing agents
AI agents for marketing teams in education
Actionist is an AI automation tool whose agents operate the apps your education marketing team already uses, from writing cohort launch emails by hand to an agent drafting the campaign and newsletter on schedule.
Education marketing teams get back the hours lost to campaigns, reviews, and newsletters.
AI Employees for Education Marketing in 4 simple steps
Manual Time
We'll go over where you currently waste your time doing manual tasks.
Actionist Automations
We'll show you exactly how Actionist can automate these manual tasks.
Your Benefits
How much time and money you'll save by onboarding AI agents.
Easy to use
We'll show you how easy it is to enable AI across your business.
Where you spend your time
We know how your week actually goes
- Cohort launches go out on scheduleThe new-cohort campaign is segmented and queued before the enrolment window opens, not the week it does.
- Every review gets a reply, in your toneGoogle and course-platform reviews are monitored daily, with a professional response drafted the same day.
- The content calendar stays fullSocial posts covering courses, success stories, and events are planned and scheduled a week ahead, not the morning of.
- The newsletter stops slippingThe learner and alumni newsletter is assembled from recent news and dates, ready for a final read before it sends.
- Re-enrolment outreach actually happensLearners nearing completion get a personalised continuation offer before their course ends, not weeks after.
- Built around your institution's stackThese are examples of what an education marketing agent can do. Build a custom agent for whatever your team repeats.
And hundreds of other tasks you do manually..
An agent can take a lot off your team's plate. Take a look below to see the time and cost you could save by adding AI agents to your Education Marketing team's day.
Where the hours go
A new-cohort launch campaign gets drafted the week enrolment opens instead of before it, because segmenting the list by course interest and writing the email always slips behind whatever is more urgent that week.
An agent drafts and segments the cohort launch campaign against your enquirer and past-learner lists ahead of the enrolment window, queued for your approval before it sends.
Reviews on Google and course-platform profiles sit unanswered for days because nobody has the time to check every channel and write a considered reply to each one.
An agent monitors your review profiles daily, reads the sentiment, and drafts a professional response in your tone, ready to approve, so your reputation never sits unmanaged.
The learner newsletter slips week after week because assembling it from scratch, pulling in course updates and upcoming dates, is the task that always gets bumped for something with a harder deadline.
An agent drafts the newsletter from your recent course news, events, and success stories, ready for a final read and a send, instead of another skipped issue.
Learners finishing a course rarely hear about the next one in time, because identifying who is close to completion and writing a personal continuation offer to each one is not a task anyone schedules.
An agent identifies learners nearing completion, drafts a personalised continuation or next-level offer, and queues it for approval before the course actually ends.
Actionist Will Automate
What one automation looks like
A week with your Education Marketing agents
Some of the apps for your Education Marketing team
Some of the education marketing apps your agent operates for you. Hundreds more are in the Actionist App Store.
Your Agent wakes up Automatically whenever something happens
Your agents watch the apps you already use and act the moment something happens, usually within about a minute, handle it based on your instructions, 24/7.
When a new Google or course-platform review appears on your profile, the agent reads it, assesses the tone, and drafts a response matched to the sentiment, whether that is thanking a happy learner or addressing a concern professionally. Every reply waits for your approval before it goes live.
Your benefits
Where the time goes back
What you do manually today
What your agent runs for you
- Marketing150 min / weekDrafting the cohort launch email from scratch
Someone builds the segment list by hand, writes the email, and checks course dates and fees against the prospectus before it can even be scheduled.
Marketing Agent0 minAgent drafts and segments the campaign for approvalAn agent pulls the right segment from your lists, drafts the launch email with current dates and fees, and queues it for your approval before it sends.
- Marketing90 min / weekChecking review profiles manually
Someone has to remember to check Google and course-platform profiles for new reviews, then write a considered reply from scratch each time one appears.
Marketing Agent0 minAgent monitors and drafts every replyAn agent checks your review profiles daily and drafts a response in your tone matched to the sentiment, ready for a quick approval.
- Marketing120 min / weekAssembling the newsletter under deadline
The newsletter gets written the morning it is due, pulling course updates and dates together at the last minute because nothing was drafted ahead of time.
Marketing Agent0 minAgent drafts it from recent activityAn agent assembles the newsletter from recent course news, dates, and success stories, ready for a final read days before it is due.
- Marketing100 min / weekChasing re-enrolments after the course ends
Nobody tracks who is nearing completion until the cohort has already finished, so the next-level offer goes out late, if it goes out at all.
Marketing Agent0 minAgent drafts the offer before completionAn agent identifies learners nearing completion and drafts a personalised continuation offer, queued for your approval before their course ends.
- Marketing60 min / weekPulling the weekly campaign report by hand
Someone logs into three separate platforms to check open rates, enquiry numbers, and social reach, then copies the figures into a summary before the planning meeting.
Marketing Agent0 minAgent compiles the numbers automaticallyAn agent pulls open rates, enquiry volume, and channel performance into the weekly summary and posts it ahead of the planning meeting.
What that's worth
Calculate what your team saves
Based on typical team usage: the visible tasks plus a few other automations the agent runs: ~6 hrs / person / week of admin work automated.
How easy it is to use
We'll do all the heavy lifting for you.
From entering your website address to having a working AI team, no effort from you.
- Step 1
Enter your website
- We'll research your business
- Automatically configure everything for you
- Step 2
Actionist Auto
Optional- Watches you work
- Creates your agents, workflows and schedules
- Step 3
Marketplace
- Hundreds of apps, plus agents and workflows
- Pre-configured by other users
- Step 4
Invite your team
- We'll automatically onboard them too
- Focus on the things that matter
Enter your website URL for a personalised demo
See exactly what Actionist would automate for your business.
You stay in control
An agent speaking in your institution's voice to prospects, reviewers, and alumni only earns its place if you stay in control. Actionist is built so you see every draft, approve anything public-facing, and own every record it creates.
A review reply, a campaign email, or a social post is drafted first and queued for your sign-off, unless you widen that autonomy yourself through Approval Modes.
The agent drafts campaigns, replies, and reports. A person decides pricing, discounting, and what the institution actually promises.
Every review reply, campaign, and newsletter draft is logged with a timestamp, so you can see exactly what went out, when, and who approved it.
Contact lists, enquiry data, and campaign results are encrypted and never used to train any model. Self-host on your own infrastructure if required.
More Education & Training teams
More use cases for Education Marketing teams
Frequently asked questions
Does our marketing team need to be technical to use this?
How do we get started with a marketing agent for our institution?
How do we make a customised AI agent for how our marketing team actually works?
How quickly can we set Actionist up for marketing?
Where does our prospect and learner data live, and is it used to train AI models?
We use a course platform or review site that nothing else connects to. Will it still work?
Will the agent send a campaign or reply to a review without someone checking first?
Can it keep up when enrolment season or an open day creates a spike in activity?
Does it decide our pricing, discounting, or what the institution promises in a campaign?
See an agent reply to a review and draft your next campaign
Book a free demo and watch an Actionist agent monitor a review, draft the reply, and put together a cohort launch campaign, end to end.