A business you run with AI

Start an online reselling business while you keep your day job

Charity shops, clearance sales and online auctions hide items worth far more elsewhere. Actionist researches prices, writes listings, posts them and handles buyer messages. You source the deals and approve what matters.

Actionist does the listing, pricing and messaging. You source and approve.

Get a Free Demo See all ideas

Your AI workforce

$40+per item, you set it

$52,000a year at 25 items a week

6phases Actionist runs

Actionist operatesActionist App Store

Starting an online reselling business with AI means you spend your time finding the deals, not writing the listings. Actionist is an AI agent that operates real apps the way a person does. It looks up what each item is selling for on eBay and Amazon, writes the title and description, posts the listing across your platforms and handles the buyer questions that come in. You photograph what you find at charity shops, car boots and clearance sales; Actionist turns each item into a polished listing ready to sell.

You do not need to be a copywriter or a photography professional. You bring the eye for a bargain and the willingness to source. Actionist handles the listing research, the copy, the cross-posting and the buyer communication so you can run this around your existing job and take it as far as the deals you find.

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Your opportunity

The opportunity

Why this works

Charity shops, clearance racks, estate sales and online auctions are full of items selling for far less than they fetch in the right marketplace. The gap between what you pay and what a motivated buyer will pay is the whole business.

The bottleneck is not finding deals. It is the time it takes to research a price, write a strong listing and post it on multiple platforms. Actionist removes that bottleneck so you can list dozens of items a week without spending every evening on it.

What matters to you

The gap is everywhere
A vintage camera at a car boot for a few pounds can fetch ten times that on eBay to the right buyer.
Cross-listing multiplies value
The same item on eBay, Shopify and Facebook Pages reaches different buyers willing to pay different prices.
Good listings win the sale
The same item listed with a clear title and honest description sells faster and for more. Writing those well is where most resellers lose hours.
Buyers come to you
You list once; buyers search and find you. No cold calling, no chasing. Questions come in and the agent handles them.

Your projection

Run your own numbers

Your projection

Set the numbers, see the picture

Price per item

$40

items a week

Per week

$1,000

Per year

$52,000

Illustrative, based on the numbers you enter. Listings stay live and can keep selling without extra work.

Getting started

What it actually takes to start

Starting a reselling business used to mean buying a large stock upfront and spending evenings listing each item by hand. Actionist does the research and the writing, so the bar to start is far lower than most people expect.

What you don't need

A lot of upfront capital
Start with a few items from a charity shop.
A studio or photography background
A phone photo is enough to get a listing live.
Copywriting skills
Actionist researches each item and writes the listing.
An ecommerce background
You sell; Actionist runs the platform side.
To quit your job
It fits around the hours you already work.

What you bring

An eye for what is underpriced
The judgment to spot what is worth more elsewhere.
Time to source each week
A couple of hours at charity shops or online.
A phone, a laptop and Actionist
That is the whole setup.

If you can find something worth more elsewhere, Actionist can get it listed and sold.

How Actionist works

How it works

How Actionist builds the business

You do not run the day-to-day of this business; Actionist does. Here is how it works on any business idea, applied to online reselling: you pick the niche, the agent plans every task, then works through them and brings you the few that need a human.

01
You pick the niche and set your limits
You choose the category you want to sell in, set your minimum margin and say how many hours a week you can give. That is the only strategy you do. Everything after this, Actionist plans and runs around your schedule.
A clear brief the agent can plan against.
02
Actionist maps every task and subtask
Actionist breaks the whole reselling business into a plan: the stages to launch, the tasks under each stage and the subtasks under each task. From registering on eBay to winning your first repeat buyer.
A complete task plan for the business.
03
It researches prices and writes the listings
For every item you source, Actionist looks up what the same thing is selling for on eBay and Amazon, then writes the title, condition notes and description. You get a draft to approve before anything goes live.
Polished listings ready to post, on your approval.
04
It assigns you the tasks only you can do
Some steps only a person can take: finding items, photographing them, packing the orders. Actionist puts those on your list with everything you need, then carries on with the rest once you are done.
A short, clear to-do list, just for you.
05
It asks before anything reaches a buyer
Before Actionist posts a listing, sends a buyer message or processes a counter-offer, it stops and asks you to approve. You choose how hands-on to be per task, from checking everything to letting routine replies run.
You stay in control of every buyer-facing move.
06
You keep your day job and check in
You run this around your existing schedule. Check the board when it suits you, approve what is waiting and message Actionist over Telegram or Slack to reprice or change anything. The listings and the messages keep moving between your check-ins.
A business that grows around your schedule.

Your agent team

Actionist is your whole team

You are one person. Actionist is the whole team. Here is every role it plays to research, list and run the business, and the one part of each that stays with you.

~52 hrs/week of work by hand, run by your agents instead

Plan the business

strategy and task planning

Executive Agent

Before you spend a penny or visit a single shop, your executive assistant breaks the whole business into a task plan and keeps it live as things progress.

If you did this by hand

Research how reselling businesses workMap out every step to launchWork out your prices and margin rulesBuild a tracker to follow it allPrioritise when things change

~5 hrs/ week

researching the business model and mapping every stage.≈ 3 days a month you do not have, handled for you.

What your agent does

One planevery stage and task laid out

Day onescoped before you source a thing

Map the stages
Breaks the whole reselling business into stages from registration to your first repeat buyer.
Set the task order
Sequences every step so each one starts as soon as the one before it is done.
Keep the plan live
Updates priorities and re-plans around your sourcing schedule as the business moves forward.

Your part

You set the niche, the budget and how many hours you can give. That is the only strategy you need to decide.

Apps your agent could useSee full Actionist App Store →

Research prices

pricing and market analysis

Technical Agent

Your technical lead looks up what each item is actually selling for on eBay and Amazon so you never underprice a find or let a slow item sit too long.

If you did this by hand

Search eBay sold listings for every new itemCheck Amazon current prices manuallyWork out the best price for each platformKeep a record of what competed at what priceWatch for price drops across your live listings

~8 hrs/ week

searching sold listings and recording market prices for every item.≈ 4 days a month you do not have, handled for you.

What your agent does

Researchedprice for every queued item

Comparedacross eBay and Amazon

Check sold prices
Searches eBay recent sales and Amazon current listings to find what each item type actually fetches.
Recommend a price
Suggests a sale price based on condition, demand and your margin target before the listing goes live.
Reprice unsold items
Spots listings that are sitting too long and recommends a new price or a different platform.

Your part

You set the final price before any listing goes live. The agent recommends; you decide.

Apps your agent could useSee full Actionist App Store →

Write and post listings

listing copy and platform publishing

Developer Agent

Your developer agent writes every listing title and description, then posts them live on your platforms once you approve. It handles the repetitive work that makes reselling feel like a second job.

If you did this by hand

Write a title for every item by handDraft the condition notes and descriptionPost the listing to eBay from scratchCross-post to Shopify or Amazon manuallyRewrite listings that do not sell

~12 hrs/ week

writing titles and descriptions and posting to each platform for every item.≈ 6 days a month you do not have, handled for you.

What your agent does

Per itema polished listing ready to sell

Postedto every platform in one step

Write the listing
Drafts keyword-rich titles and clear condition descriptions from what you photographed and told it about the item.
Cross-list to your platforms
Posts the approved listing to eBay, Shopify and Amazon Seller Central in one step once you give the go-ahead.
Rewrite what does not sell
Spots slow listings and rewrites the title or description to bring in the next buyer.

Your part

Every listing goes to you for approval before it goes live. You check the title, the description and the price.

Apps your agent could useSee full Actionist App Store →

Handle buyer messages

inbound questions and replies

Support Agent

Your support agent watches every platform for buyer questions and drafts the replies so you are never chasing a message board at the end of a long day.

If you did this by hand

Monitor messages on eBay, Shopify and emailAnswer the same condition questions againExplain your return policy for each queryHandle dispute or negative feedback messagesTrack who has replied and who is still waiting

~7 hrs/ week

monitoring and replying to buyer questions across every platform you sell on.≈ 4 days a month you do not have, handled for you.

What your agent does

Answeredevery buyer question, in your voice

Monitoredacross all platforms at once

Draft the replies
Writes a response to each buyer question from your tone, your condition notes and your return policy.
Send from Gmail
Passes messages through Gmail after your quick check so nothing goes out without your approval.
Escalate real issues
Flags disputes, negative feedback and anything needing your judgement to you over Telegram.

Your part

You review and approve any message before it goes to a buyer. Returns and disputes always come to you first.

Apps your agent could useSee full Actionist App Store →

Win repeat buyers

follow-up and review chasing

CRM Agent

Your CRM agent keeps every buyer in a record, follows up after delivery and asks for the review that lifts your seller ranking on every platform.

If you did this by hand

Remember every buyer and what they boughtWrite a thank-you after each deliveryAsk happy buyers for a reviewChase buyers who bought but never reviewedNote who might want more from your niche

~4 hrs/ week

following up with buyers and requesting reviews after every sale.≈ 2 days a month you do not have, handled for you.

What your agent does

Trackedevery buyer and their order

Requesteda review after every delivery

Keep the buyer record
Logs every sale, buyer and delivery date so no one slips through without a follow-up.
Send the thank-you
Drafts a short, personal note after each delivery, timed to arrive once the item lands.
Ask for the review
Follows up with the review request at the right moment, in the right tone for each platform.

Your part

Messages to buyers you know personally always come to you first. The agent never contacts someone behind your back.

Apps your agent could useSee full Actionist App Store →

Manage inventory and shipping

stock tracking and fulfilment

Operations Agent

Your operations agent keeps your inventory straight, processes every order and buys the cheapest shipping label so you just need to pack and drop off.

If you did this by hand

Log every item you source by handUpdate the tracker when something sellsWork out the postage cost per orderBuy labels one by one from the carrier siteReconcile what you made after fees

~7 hrs/ week

tracking stock, processing orders and buying shipping labels for every sale.≈ 4 days a month you do not have, handled for you.

What your agent does

Trackedevery item from source to sale

Labelsbought at the cheapest rate per order

Log and track your stock
Records every item you add, updates when it sells and flags anything that has been sitting too long.
Process each order
Pulls the buyer details, calculates fees and marks the item as sold in your tracker.
Buy shipping labels
Finds the cheapest label for the item weight and destination on Shippo, ready for you to print.

Your part

You pack the item and drop it at the post office. The agent handles everything before and after that step.

Apps your agent could useSee full Actionist App Store →

Scout deals and opportunities

niche research and deal scouting

Sales Agent

Your sales agent researches which items are most in demand and maps the best places to source them, so your sourcing trips are focused on the things worth buying.

If you did this by hand

Research what is trending in your nicheCheck which item categories sell fastestMap where to source specific item typesTrack pricing gaps across categoriesKeep notes on suppliers and sourcing spots

~6 hrs/ week

researching what sells and where to find underpriced examples.≈ 3 days a month you do not have, handled for you.

What your agent does

Mappedbest categories and sourcing spots

Rankedopportunities by margin and demand

Spot the trending categories
Monitors eBay and Amazon sold data to find which item types are selling fast and for what.
Map sourcing spots
Builds a scored list of charity shops, auction sites and clearance events worth visiting for your niche.
Flag the best opportunities
Alerts you to categories where the margin is significantly better than your usual finds.

Your part

You make the final call on what to buy. The agent prepares the research; your eye decides what is worth the risk.

Apps your agent could useSee full Actionist App Store →

Coordinate incoming messages

message routing and triage

Reception Agent

Your receptionist watches every inbound channel, sorts urgent buyer messages from routine questions and makes sure nothing falls through on a busy day.

If you did this by hand

Check every channel for new messagesDecide which need your attention nowRoute urgent issues to the right placeTrack open queries still waiting on a replyLog every interaction across platforms

~3 hrs/ week

monitoring and sorting incoming messages across all your selling platforms.≈ 2 days a month you do not have, handled for you.

What your agent does

Sortedevery message by priority

Zeromissed buyer enquiries

Triage incoming messages
Sorts buyer enquiries by urgency so routine questions go to Customer Support and serious issues reach you.
Track open threads
Keeps a log of every conversation still waiting for a reply so nothing goes cold between your check-ins.
Route returns and disputes
Flags return requests and negative buyer feedback immediately and routes them for your review.

Your part

You handle genuine disputes and messages that need a personal relationship. Routine queries never reach you.

Apps your agent could useSee full Actionist App Store →

Your task plan

The task centre

Every task it takes, and who does it

This is the plan Actionist builds to run the business: every stage, task and subtask from your first sourcing run to winning repeat buyers. The agents handle the research, the listings and the messages. Your part is photographing items, approving listings and packing the orders.

29 tasks·93 subtasks

Actionist 23You 3Approval 3Actionist handles ~79%

TaskStatusAssignee

Done

Executive Agent

Research what sells consistently in your chosen niche

Done

Set your minimum acceptable margin per item

Done

Write a one-line buying rule for sourcing

Done

Operations Agent

Create your eBay seller account

Done

Set up Amazon Seller Central or Shopify

Done

Verify your identity and payment details

Done

To do

You

In progress

Operations Agent

Scheduled

Executive Agent

An example plan Actionist builds for this business. Yours adapts to your niche, your platforms and how many items you source each week.

Under the hood

What one automation looks like

Trigger·You log a new sourced item with its cost and a photo.

read

Step 1

eBay

Look up recent sold prices for this item type

read

Step 2

Amazon Seller Central

Check current Amazon prices to set a competitive rate

write

Step 3

Actionist

Write the listing title, condition notes and description

Confirmation

Step 4

Human

You review the draft listing and set the final price

write

Step 5

eBay

Post the approved listing with photos attached

write

Step 6

Google Sheets

Log the item as listed and record the sale price target

Saved per run

~1 hrs

Runs / week

~20×

Every item listed with a researched price and no manual writing.

The payoff

Your week

All it asks of you

Here is what a week looks like once you have a few items listed and orders coming in. Your agents run the research, the listings and the messages every day. Your part is the sourcing trip and a few approvals.

You

A couple of hours

plus your weekend sourcing run, all on your own schedule

5 touchpoints · about 105 min all week

Your agents

Every day

researching prices, writing listings and handling buyers in the background

8 jobs running in the background

Your team

Mon

Your part

15 min

Approve this week's new listings

On shift

DACASARA

11 tasks today

Writes and formats listings for every item in your queue

Follows up with recent buyers and requests reviews on their orders

Tue

Your part

All handled

On shift

OAEATASA

12 tasks today

Processes orders and buys the cheapest shipping label for each sale

Reviews your sales numbers and flags anything to re-price or relist

Wed

Your part

10 min

Reply to one tricky buyer message

On shift

RADACASA

13 tasks today

Sorts incoming buyer messages and routes urgent issues for your attention

Writes and formats listings for every item in your queue

Thu

Your part

All handled

On shift

SAOAEATA

11 tasks today

Monitors buyer questions and drafts replies across your stores

Processes orders and buys the cheapest shipping label for each sale

Fri

Your part

10 min

Set your weekend sourcing plan

On shift

SARADACA

12 tasks today

Scouts the trending categories and best deals in your niche

Sorts incoming buyer messages and routes urgent issues for your attention

Sat

Your part

60 min

Source new items to sell

On shift

TASAOAEA

13 tasks today

Researches what your queued items sell for on eBay and Amazon

Monitors buyer questions and drafts replies across your stores

Sun

Your part

10 min

Review weekly sales and top sellers

On shift

CASARADA

11 tasks today

Follows up with recent buyers and requests reviews on their orders

Scouts the trending categories and best deals in your niche

Your full team runs in the background, every day.

Approve this week's new listings15 min
mon · A quick review before they go live.
Reply to one tricky buyer message10 min
wed · The agent drafts it; you check and send.
Set your weekend sourcing plan10 min
fri · What to look for and where to go.
Source new items to sell60 min
sat · Your sourcing trip. The only step only you can do.
Review weekly sales and top sellers10 min
sun · Which items moved and what to list next.

Your team, every day

TA
Technical Agent
Researches what your queued items sell for on eBay and Amazon
DA
Developer Agent
Writes and formats listings for every item in your queue
SA
Support Agent
Monitors buyer questions and drafts replies across your stores
CA
CRM Agent
Follows up with recent buyers and requests reviews on their orders
OA
Operations Agent
Processes orders and buys the cheapest shipping label for each sale
SA
Sales Agent
Scouts the trending categories and best deals in your niche
EA
Executive Agent
Reviews your sales numbers and flags anything to re-price or relist
RA
Reception Agent
Sorts incoming buyer messages and routes urgent issues for your attention

The payoff

What you walk away with

No copywriting
You never write a listing
Actionist researches the price and writes the title and description for every item you source, so you spend nothing on listing work.
Around your job
Source on weekends, list any time
Actionist queues the listing work and runs it whenever your items are ready. Your weekend finds can be live on Monday morning.
Live on day one
Multi-platform from the start
The same item goes up on eBay, Shopify and Facebook Pages in one approved step. No posting the same listing three times by hand.

Before and after

Doing it alone vs with Actionist

On your own

~16h / week

every job below lands on you

With Actionist

minutes to review

it runs all 10 in the background

1Pricing each item
2h/wk
Checking comps by hand
You search eBay sold listings and Amazon prices for every item you source to work out what to charge.
ActionistOff your plate
A researched price for every item
Actionist checks recent sold prices on eBay and Amazon and recommends what to charge before you approve the listing.
2Writing listing titles
1.5h/wk
Rewriting titles each time
You craft a unique, keyword-rich title for each item across each platform from scratch.
ActionistOff your plate
Keyword titles, ready to approve
Actionist drafts titles tuned for each platform's search algorithm and queues them for your check.
3Writing descriptions
3.5h/wk
Writing descriptions from nothing
You describe the condition, dimensions and details of each item for every listing you create.
ActionistOff your plate
Descriptions written from your photos
Actionist writes the condition notes and copy from what you photograph and the details you give it.
4Cross-listing platforms
2.5h/wk
Posting to platforms one by one
You repeat the listing process on eBay, then Shopify, then Amazon, spending extra minutes each time.
ActionistOff your plate
Live on every platform at once
Actionist cross-lists to eBay, Shopify and Facebook Pages in one go once you approve the listing.
5Answering buyer questions
1.5h/wk
Checking every inbox yourself
You watch eBay messages, Shopify chat and Gmail across the day so you do not miss an interested buyer.
ActionistOff your plate
Draft replies in minutes
Actionist monitors every channel and drafts a reply to each question, holding it for your check before it goes out.

1Processing orders and labels
1.5h/wk
Manually buying each label
You look up postage rates, buy a label on a carrier site and download it for every order that comes in.
ActionistOff your plate
Labels bought and emailed to you
Actionist finds the cheapest option on Shippo and sends you the label ready to print and attach.
2Managing offers and counters
1h/wk
Negotiating every offer yourself
You decide in the moment whether to accept, counter or decline each best-offer request on eBay.
ActionistOff your plate
Counters drafted within your margin
Actionist prepares the counter within the margin you set and holds it for your approval before it goes back to the buyer.
3Handling returns
40m/wk
Writing returns messages from scratch
You handle each return individually, writing the resolution message and processing it yourself.
ActionistOff your plate
Returns handled by the agent
Actionist acknowledges the return, drafts the resolution and flags anything that needs your personal call.
4Tracking inventory and profit
1h/wk
Logging every sale by hand
You update your spreadsheet after each sale with the price, fees and postage to work out what you made.
ActionistOff your plate
A live profit view without the admin
Actionist logs each sale and its costs in Google Sheets so your tracker always shows a real profit picture.
5Chasing buyer reviews
30m/wk
Following up by memory
You remember to message each buyer after delivery to ask for a review, and most of the time you forget.
ActionistOff your plate
A timed thank-you that asks for a review
Actionist sends the follow-up at the right moment after each delivery in your name.

That is roughly 16 hours of work handed off every week, while you keep your day job

The tools

The apps Actionist operates

View Actionist App Store

Stay in control and start

Already run this business?

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Trust and control

You stay in control

Your items, your listings and your buyers stay under your control. Actionist drafts everything and waits for your yes before anything goes live or reaches a buyer.

Listings wait for your approval

Nothing goes live until you have seen the title, description and price and said yes.

Buyer messages are drafted, not sent

Actionist writes the reply and holds it for you to check before it goes to any buyer.

Your platform accounts stay yours

Actionist logs into your own eBay and Shopify accounts. You keep full ownership of your seller history and feedback score.

Every action is logged

Each thing the agent does is recorded so you can review what was listed, sent or priced at any time.

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FAQ

Questions about this idea

Do I need to know how to write good listings?

No. Actionist researches each item's going price and writes the title, condition notes and description. You just need to photograph the item and tell it what you paid.

Can Actionist post listings without me seeing them first?

No. Every listing batch is drafted and queued for your approval before anything goes live. Nothing appears on eBay or Shopify until you give the go-ahead.

What platforms can I sell on?

You can sell across eBay, Shopify, Amazon Seller Central and Facebook Pages. Actionist lists on whichever platforms you use and cross-posts in one step after you approve.

How does it know what price to set?

Actionist searches recent sold listings on eBay and current prices on Amazon, then suggests a price based on condition and demand. You set the final figure before anything goes live.

Do I need to reply to buyer messages myself?

Only for anything that needs your personal judgement. Actionist monitors messages on every platform, drafts the reply and sends it from Gmail after you check it. Returns and disputes always come to you first.

What do I actually have to do myself?

The physical work: finding items at charity shops or online, photographing them and packing the orders when they sell. Actionist handles the research, the listing, the messages and the tracking so you can start an online reselling business with AI doing all the desk work.

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Your opportunity

Why this works

Run your own numbers

Set the numbers, see the picture

What it actually takes to start

How Actionist works

How Actionist builds the business

You pick the niche and set your limits

Actionist maps every task and subtask

It researches prices and writes the listings

It assigns you the tasks only you can do

It asks before anything reaches a buyer

You keep your day job and check in

Actionist is your whole team

Plan the business

Your task plan

Every task it takes, and who does it

What one automation looks like

The payoff

All it asks of you

What you walk away with

Doing it alone vs with Actionist

The apps Actionist operates

Stay in control and start

Already run this business?

You stay in control

Questions about this idea

Start the business you keep thinking about.