A business you run with AI

Start an online course business while you keep your day job

You already know something worth teaching. Actionist scripts the curriculum, sets up the platform and runs the marketing so your first students can enroll before you have recorded every lesson.

Actionist builds the course, writes the emails and handles the students. You teach and approve the moves that count.

Get a Free Demo See all ideas

Your AI workforce

$297+per course sale, you set it

$28,512a year at 8 students a month

6phases Actionist runs

Actionist operatesActionist App Store

Millions of people are paying to learn online, from fitness and finance to photography and coding, and most of that knowledge already lives in people who have a day job and no time to productize it. Starting an online course business used to mean months of platform setup, copywriting, funnel building and student support before a single sale. Actionist changes that. It is an AI agent that operates real apps the way a person does, so it can script your curriculum, build the course in Kajabi or Thinkific, write the launch emails, manage your waitlist and answer student questions in the background while you keep your job. You teach and record the lessons. Actionist does the rest.

You do not need a team, a tech background or a marketing agency. You bring the expertise or the lived experience, and Actionist turns it into a structured course, a launch funnel and a growing student list. You approve the emails before they go to your list and give the final nod before anything is published or charged.

start an online course businessmake money selling online coursesAI course creator businessbuild an online course with AIonline course business while working full time

Your opportunity

The opportunity

Why this works

The global eLearning market is growing steadily and buyers pay a premium for courses that solve a specific problem or teach a skill they genuinely want. A niche course from a credible voice consistently outperforms generic content from a faceless brand.

Because Actionist scripts, builds and markets in the background, you can launch faster than a solo creator normally could, and serve more students without hiring anyone. The course sells while you are at your desk doing your actual job.

What matters to you

Buyers want specific answers
A course on Excel for small-business owners, or watercolor for beginners, sells better than a generic one. Your niche is the moat.
Recorded once, sold repeatedly
Record the lessons once and the course sells to new students every month without more of your time.
Students pay for outcomes
A clear promise, a real skill or a solved problem justifies prices from a few hundred to nearly a thousand pounds a seat.
Recurring cohorts add stability
Run the same course as a live cohort every quarter and layer in a monthly membership for alumni who want to stay close.

Your projection

Run your own numbers

Your projection

Set the numbers, see the picture

Price per course sale

$297

students a month

Per month

$2,376

Per year

$28,512

Illustrative, based on the numbers you enter. Optional monthly membership for alumni community.

Getting started

What it actually takes to start

Building an online course used to mean a production team, a marketing budget and months of tech setup. Actionist handles the platform, the funnel and the follow-up, so the bar to start is far lower than people assume.

What you don't need

A production studio or camera crew
A decent phone and good lighting are enough. Actionist handles the rest.
To know how to build a course platform
Actionist sets up Kajabi or Thinkific for you, module by module.
A copywriter or email marketer
Actionist scripts the launch emails, welcome sequence and waitlist series.
A customer support team
Your support agent answers student questions from your course notes.
To quit your day job
Every task runs in the background. You check in on evenings and weekends.

What you bring

Something worth teaching
A skill, a process or an experience other people want. That is the whole business.
A few evenings a week
Mostly to record lessons and approve the emails before they go out.
A laptop and Actionist
That is the complete setup.

If you can describe what you know and who it would help, Actionist can do the legwork to turn it into a course.

How Actionist works

How it works

How Actionist builds the business

You do not run the day-to-day of this business. Actionist does. Here is how it works on any business idea, applied to an online course: you pick the topic, the agent plans every task, then works through them and brings you the handful that need a human.

01
You pick the topic and your limits
You choose what you will teach, who it is for and how much time you can give each week. That is the brief Actionist plans against. Everything after this, the agent builds and runs.
A clear brief: topic, audience and schedule.
02
Actionist maps every task and subtask
Actionist breaks the business into a full task plan: the modules to script, the platform to build, the funnel to write and the launch to run. You see the whole scope in one board before a single lesson is recorded.
A complete project plan, staged and sequenced.
03
It builds the platform and the funnel
Actionist sets up your course in Kajabi or Thinkific, writes the landing page copy, builds the email sequences in Kit and sets up the lead-capture form, working through each task around the clock.
A live course platform and a working enrollment funnel.
04
It assigns you the tasks only you can do
Recording your lessons, taking the live Q&A and making the call on your course platform are yours. Actionist assigns each one with everything you need, then carries on once it is done.
A short, clear list of what needs you today.
05
It asks before anything reaches a student or takes payment
Before Actionist sends an email to your list, opens enrollment or charges a card, it stops and waits for your approval. You choose how hands-on to be per task.
You stay in control of every student-facing move.
06
You keep your day job and check in
You run this around your job. Approve what is waiting, record a lesson when you are ready and message Actionist over Telegram or Slack to nudge or change anything. The business moves between your check-ins.
A course business that grows around your schedule.

Your agent team

Actionist is your whole team

You are one person with something to teach. Actionist is the whole team around you. Here is every role it plays to build and run the course business, and the one part of each that stays with you.

~46 hrs/week of work by hand, run by your agents instead

Design the curriculum

course structure and lesson scripting

Executive Agent

Before a single lesson is recorded, your assistant maps the full curriculum: every module, every lesson and every learning outcome, so the course tells a coherent story from start to finish.

If you did this by hand

Research what order makes pedagogical senseWrite a lesson plan for each module from scratchDraft the outcomes and assessment for each sectionKeep the plan updated as ideas changeReconcile student feedback into revised lesson notes

~8 hrs/ week

researching, scripting and structuring lessons from scratch each week.≈ 4 days a month you do not have, handled for you.

What your agent does

Full scriptfor every lesson before you record

Structuredmodule-by-module from day one

Script every lesson
Writes a full lesson outline, talking points and key takeaways for each module so you just read and record.
Map the learning journey
Sequences the modules so each lesson builds naturally on the last, with clear milestones along the way.
Update from feedback
Takes student questions and completions data and revises lesson scripts to close the gaps.

Your part

You set the topic and the outcome you want students to walk away with. The agent does the structuring and scripting.

Apps your agent could useSee full Actionist App Store →

Build the course platform

Kajabi and Thinkific setup and content management

Developer Agent

Your developer agent sets up the course inside Kajabi or Thinkific, uploads each module as you record it and keeps the platform up to date as the course grows.

If you did this by hand

Set up the account and configure every settingCreate each module and lesson section by handUpload videos, worksheets and resourcesConnect the payment gateway and test checkoutFix anything broken after each update

~7 hrs/ week

configuring the platform, uploading content and managing the technical setup.≈ 4 days a month you do not have, handled for you.

What your agent does

Live courseon Kajabi or Thinkific, ready to sell

Per moduleuploaded as soon as you record it

Configure the platform
Sets up the course account, branding and module structure in Kajabi or Thinkific so the platform is ready before you record.
Upload and organise content
Adds each new lesson video, PDF worksheet and resource file to the right module as you deliver them.
Keep the checkout live
Links Stripe to the enrollment page, runs a test purchase and confirms the payment gateway is working before each launch.

Your part

You give the final nod before any module goes live to students. Nothing publishes without it.

Apps your agent could useSee full Actionist App Store →

Set up the funnel

landing pages, lead capture and enrollment flow

Technical Agent

Your technical lead builds the landing page, the quiz or opt-in form and the enrollment flow so strangers can find the course, sign up to the waitlist and buy in a single straight path.

If you did this by hand

Write the headline and course promise from scratchBuild the landing page section by sectionWire the form to the email listTest the checkout end to end before launchFix broken links and slow pages

~5 hrs/ week

building and maintaining the landing page, forms and enrollment flow.≈ 3 days a month you do not have, handled for you.

What your agent does

Live funnelfrom opt-in to checkout in one path

Testedend-to-end before each launch

Build the landing page
Writes the headline, benefit bullets and course overview copy, then lays it out in Leadpages so it is ready to collect signups.
Set up the lead capture form
Creates the opt-in form in Typeform, connects it to Kit and adds it to the landing page so every visitor can join the waitlist.
Test the full enrollment flow
Runs a test enrollment, checks the welcome email fires and confirms community access opens before any real students arrive.

Your part

You review the landing page copy before it goes live. The voice should sound like you.

Apps your agent could useSee full Actionist App Store →

Fill the waitlist

social content, email campaigns and outreach

Sales Agent

Your sales agent builds the audience before the course opens: social posts, pre-launch emails and outreach to people who would benefit, all drafted for your approval before anything sends.

If you did this by hand

Write social posts every day for weeksDraft the pre-launch email sequence from scratchReach out to people who might share the courseTrack who signed up and where they came fromChase the leads who went cold

~9 hrs/ week

writing content, sending emails and chasing leads to grow the waitlist.≈ 5 days a month you do not have, handled for you.

What your agent does

Waitlistof interested students before launch

Draftedevery email and post for your approval

Write the social posts
Creates a month of pre-launch content: captions, topic ideas and posting schedule, tailored to your niche and voice.
Draft the email sequence
Writes a warming series that takes a new subscriber from curious to ready-to-buy by the time enrollment opens.
Reach out to aligned audiences
Drafts messages to podcast hosts, newsletter writers and community owners who might share the course with their audiences.

Your part

Every email to your list waits for your yes. You approve before anything sends.

Apps your agent could useSee full Actionist App Store →

Book the live sessions

Q and A scheduling and student onboarding calls

Reception Agent

When students book a live Q and A or an onboarding call, your receptionist handles the reply, the calendar invite and the reminder so the slot is filled and no one turns up to an empty room.

If you did this by hand

Reply to every booking request by handOffer times that fit your real calendarSend the Zoom link and the calendar inviteRemind students the day beforeReschedule the no-shows

~3 hrs/ week

scheduling and confirming every live session booking.≈ 2 days a month you do not have, handled for you.

What your agent does

Confirmedevery booking with a real Zoom link

Remindedso students actually show up

Schedule the session
Picks a time from your real calendar, creates the Zoom link and sends confirmed invites to both sides.
Send the reminders
Fires a reminder the day before and one hour before so students remember and join on time.
Rescue the no-shows
Spots the missed session and drafts a same-day rebooking message before the student drifts away.

Your part

You run the live session itself. The agent makes sure the right people are in the room at the right time.

Apps your agent could useSee full Actionist App Store →

Support your students

questions, access issues and community moderation

Support Agent

Your support agent watches the inbox and the community every day, answering the access questions and content questions that would otherwise pile up in your personal email.

If you did this by hand

Reply to every student email and community postTroubleshoot login and access problemsSend progress updates to the whole cohortMediate community threads before they sourHandle refund requests calmly

~6 hrs/ week

answering student questions and moderating the community daily.≈ 3 days a month you do not have, handled for you.

What your agent does

Answeredevery question from your course notes

Moderatedcommunity threads before they drift

Answer the routine questions
Handles the where-is-module-three and how-do-I-access-the-worksheets questions from your course content and FAQ notes.
Manage community engagement
Welcomes new students in Circle, pins key posts and nudges quiet threads back to life.
Escalate the real ones
Routes refund requests and anything that needs your judgment to you over Telegram with the full context.

Your part

You handle the emotional or complex conversations. The agent handles the repetition so you never have to.

Apps your agent could useSee full Actionist App Store →

Grow the alumni list

completions tracking, re-enrollment and referrals

CRM Agent

Your CRM agent tracks who finished the course and who went quiet, then sends the right message at the right time to win the next sale or the referral.

If you did this by hand

Note each student's progress by handRemember who finished and whenWrite the re-enrollment email from scratchAsk happy graduates for testimonials and referralsSpot strong candidates for the advanced course

~4 hrs/ week

tracking completions and nurturing past students for re-enrollment.≈ 2 days a month you do not have, handled for you.

What your agent does

Trackedevery student's progress and completion

Timedre-enrollment messages that actually go out

Log completions and drop-offs
Records each student's module completions and flags anyone who has gone quiet for a re-engagement nudge.
Send the alumni sequence
Drafts the monthly value email and the re-enrollment offer when the next cohort opens, for your approval.
Ask for referrals
Spots the graduates who loved the course and drafts the testimonial and referral request at the right moment.

Your part

You approve every message that goes to a real person. The agent never contacts a student behind your back.

Apps your agent could useSee full Actionist App Store →

Run the back office

enrollments, revenue tracking and affiliate payouts

Operations Agent

Your operations agent processes every enrollment, tracks your monthly revenue and makes sure the financial side of the course runs without you touching a spreadsheet.

If you did this by hand

Manually confirm each new enrollmentChase students who did not complete paymentUpdate the revenue spreadsheet each weekCalculate and pay any affiliate commissionsKeep the accounts tidy at month end

~4 hrs/ week

processing enrollments, tracking revenue and managing the financial admin.≈ 2 days a month you do not have, handled for you.

What your agent does

Processedevery enrollment without a manual step

Trackedrevenue and affiliate payouts monthly

Confirm enrollments
Checks each Stripe payment, grants platform access and logs the new student in the enrollment tracker.
Track revenue monthly
Pulls the enrollment data, updates the revenue sheet and flags anything unpaid or refunded.
Handle affiliate payouts
Calculates commissions from partner referrals and prepares the payout summary for your review.

Your part

You approve every payout and every financial report before it is actioned. Money never moves without you.

Apps your agent could useSee full Actionist App Store →

Your task plan

The task centre

Every task it takes, and who does it

This is the plan Actionist builds to launch and run the course: every stage, task and subtask. The work is split across your agent team, from scripting lessons to opening enrollment to keeping students on track. Only a handful of tasks and approvals are yours.

32 tasks·97 subtasks

Actionist 26You 2Approval 4Actionist handles ~81%

TaskStatusAssignee

Done

You

Write down the topic and who it is for

Done

Note two or three things only you can teach

Done

Decide the outcome a student gets from the course

Done

Sales Agent

Find the top courses on Kajabi and Thinkific in your niche

Done

Note the prices, student counts and gaps

Done

Identify the angle that makes your course different

Done

In review

Executive Agent

Waiting

You

In progress

Executive Agent

Done

Operations Agent

An example plan Actionist builds for this business. Yours adapts to your topic, your platform choice and your launch timeline.

Under the hood

What one automation looks like

Trigger·You mark the launch date as reached in your project tracker.

read

Step 1

Kajabi

Verify the course platform: landing page live, payment link active and first module published

write

Step 2

Kit

Draft the launch announcement to the full waitlist with the enrollment link and early-bird price

Confirmation

Step 3

Human

You read the email draft and the platform checklist, then approve the launch

write

Step 4

Kit

Send the launch email to the entire waitlist

write

Step 5

Kajabi

Open enrollment and activate the automated welcome sequence for new students

Saved per run

~3 hrs

Runs / week

~1×

First students enrolled and welcomed in one approved step.

The payoff

Your week

All it asks of you

Here is what a week actually looks like once the course is running. Your agents keep the business moving every day: scripting, marketing, supporting students and tracking enrollments. You step in for a handful of moments, all on your own time.

You

A couple of hours

across the whole week, on evenings and weekends

5 touchpoints · about 100 min all week

Your agents

Every day

scripting, marketing, supporting students and processing enrollments in the background

7 jobs running in the background

Your team

Mon

Your part

10 min

Approve this week's email to the list

On shift

SATACAEADA

13 tasks today

Builds the waitlist and drafts email sequences and social content

Monitors the enrollment funnel and keeps the landing page and checkout live

Tue

Your part

All handled

On shift

SAOASATACAEA

16 tasks today

Answers student questions about access and course content

Processes enrollments, confirms payments and updates the revenue tracker

Wed

Your part

20 min

Review the lesson script Actionist drafted

On shift

EADASAOASA

15 tasks today

Scripts new lessons and outlines the next course from your topic notes

Uploads new course modules and keeps the platform updated

Thu

Your part

45 min

Host the weekly student Q and A

On shift

TACAEADASAOA

15 tasks today

Monitors the enrollment funnel and keeps the landing page and checkout live

Tracks completions and prepares the alumni re-enrollment campaigns

Fri

Your part

All handled

On shift

OASATACAEA

14 tasks today

Processes enrollments, confirms payments and updates the revenue tracker

Builds the waitlist and drafts email sequences and social content

Sat

Your part

10 min

Approve next week's social content

On shift

DASAOASATACA

17 tasks today

Uploads new course modules and keeps the platform updated

Answers student questions about access and course content

Sun

Your part

15 min

Skim the weekly enrollment report

On shift

CAEADASAOA

13 tasks today

Tracks completions and prepares the alumni re-enrollment campaigns

Scripts new lessons and outlines the next course from your topic notes

Your full team runs in the background, every day.

Approve this week's email to the list10 min
mon · A quick yes before the agent sends.
Review the lesson script Actionist drafted20 min
wed · Read, adjust your voice, hand it back.
Host the weekly student Q and A45 min
thu · The agent booked it; you show up and teach.
Approve next week's social content10 min
sat · Ten posts, one read-through, one yes.
Skim the weekly enrollment report15 min
sun · Numbers, completions, any escalations.

Your team, every day

EA
Executive Agent
Scripts new lessons and outlines the next course from your topic notes
SA
Sales Agent
Builds the waitlist and drafts email sequences and social content
DA
Developer Agent
Uploads new course modules and keeps the platform updated
TA
Technical Agent
Monitors the enrollment funnel and keeps the landing page and checkout live
SA
Support Agent
Answers student questions about access and course content
CA
CRM Agent
Tracks completions and prepares the alumni re-enrollment campaigns
OA
Operations Agent
Processes enrollments, confirms payments and updates the revenue tracker

The payoff

What you walk away with

Record once
Sell to new students every month
Once the lessons are recorded, the course sells to new cohorts without more of your time. Actionist handles the marketing and the enrollments.
Around your job
Run it while fully employed
Actionist works through the plan in the background so you can build this without leaving your day job or burning your evenings on admin.
No tech skills
You never build the platform
Actionist sets up Kajabi or Thinkific, connects Stripe and maintains the funnel. You teach. The agent handles the technology.

Before and after

Doing it alone vs with Actionist

On your own

~28h / week

every job below lands on you

With Actionist

minutes to review

it runs all 10 in the background

1Writing lesson scripts
4h/wk
Hours per module, every week
You research, outline and write every lesson yourself before you can record a single video.
ActionistOff your plate
A full script ready before you record
Actionist drafts the talking points and structure for each module so you just open the doc and press record.
2Writing email sequences
3.5h/wk
A blank page every campaign
You write every launch email, nurture sequence and alumni offer from scratch, or they never go out.
ActionistOff your plate
Sequences drafted and queued
Actionist writes the warming series, the launch campaign and the alumni re-enrollment emails for your approval.
3Managing the course platform
5h/wk
Config, uploads and fixes piling up
You set up each module, upload every video, fix broken links and update the checkout page yourself.
ActionistOff your plate
Platform kept live and current
Actionist uploads new lessons, updates module content and fixes any platform issues as they appear.
4Creating social content
3.5h/wk
A post for every day of pre-launch
You write weeks of social content alone, or go quiet before launch when consistency matters most.
ActionistOff your plate
A full content calendar drafted
Actionist writes a month of pre-launch posts in your voice for Instagram and LinkedIn, ready to approve and publish.
5Answering student questions
3h/wk
Questions in your personal inbox
Every access issue and content question comes to you directly, every day, for the life of the course.
ActionistOff your plate
Handled from your course notes
Actionist answers routine student questions and moderates the community, only escalating the ones that need you.

1Managing enrollments
1.5h/wk
Spreadsheets you update by hand
You confirm each payment, grant platform access and update the tracker manually for every new student.
ActionistOff your plate
Processed and logged automatically
Actionist confirms each Stripe payment, grants access and logs the enrollment so you just see the total.
2Nurturing past students
2h/wk
A list you never email
Past students sit in a spreadsheet and hear nothing until you remember to write them, which rarely happens.
ActionistOff your plate
Monthly value emails going out
Actionist sends a monthly email to graduates and drafts the re-enrollment offer when the next cohort opens.
3Re-engaging inactive students
2h/wk
Drop-offs you never notice
Students who stop logging in slip away quietly, and your completion rate and word-of-mouth suffer.
ActionistOff your plate
Nudges sent before they drift
Actionist flags anyone who has not logged in for a week and sends a personal re-engagement message.
4Tracking revenue and completions
1.5h/wk
Numbers you check once a month
Revenue, completion rates and drop-off points stay invisible until you sit down and dig through the data.
ActionistOff your plate
A live tracker updated each week
Actionist keeps the enrollment and revenue sheet current and flags anything that needs your attention.
5Planning the next cohort
2.5h/wk
A blank launch plan every quarter
After each cohort closes you start from scratch: new content ideas, new calendar, new email drafts.
ActionistOff your plate
A draft plan ready to review
Actionist reviews what worked, suggests the next topic or advanced module and builds the pre-launch calendar.

That is roughly 28 hours of work handed off every week, while you keep your day job

The tools

The apps Actionist operates

View Actionist App Store

Stay in control and start

Already run this business?

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Trust and control

You stay in control

This is your course and your students. Actionist waits for your go-ahead before sending any email to your list, opening enrollment or updating a live module. Everything it does is logged so you can see exactly what happened.

You approve emails before they send

Nothing goes to your waitlist or your students until you have read it and said yes.

Enrollment and payment always wait for you

Actionist checks the platform and drafts the launch, but the enrollment only opens after your approval.

Your accounts, your students, your data

Actionist works inside your own Kajabi, Stripe and Kit logins. You own every student relationship and every record.

Choose how hands-on to be

Approve every single message or let routine jobs run once you have seen them work. You set the level per task.

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FAQ

Questions about this idea

Do I need to know how to build a course platform?

No. Actionist sets up Kajabi or Thinkific for you, creates the module structure, uploads content and keeps the platform running. You choose the topic and record the lessons. The technical setup is handled.

Can I start an online course business alongside a full-time job?

Yes, that is the point. Actionist works through the plan in the background and only comes to you for a handful of approvals and your recording sessions, so you can build this around your day job without burning out.

How does Actionist script the lessons?

You give it the topic, the audience and the outcome you want students to reach. It researches the niche, designs the module order and writes talking points and a full lesson outline for each video so you just record.

Will it email my list without me checking first?

Never. Every email to your waitlist or your students waits for your approval before it sends. Actionist drafts the message and routes it to you over Telegram or Slack, and nothing goes out until you say yes.

How do students pay and how do I get the money?

Actionist connects Stripe to your course platform and tests the checkout before launch. When a student enrolls, the payment goes to your Stripe account. Actionist logs it and updates the revenue tracker. You keep ownership of every transaction.

What if a student has a problem with access or content?

Your support agent checks the inbox and the community each day, answers the routine questions from your course notes and only escalates the ones that genuinely need your judgment. Most students get a reply without you ever seeing the thread.

Can I run live Q and A sessions as well as recorded lessons?

Yes. The Receptionist agent schedules each live session, creates the Zoom link, sends the invite to all enrolled students and sends a reminder the day before. You just show up and teach.

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Your opportunity

Why this works

Run your own numbers

Set the numbers, see the picture

What it actually takes to start

How Actionist works

How Actionist builds the business

You pick the topic and your limits

Actionist maps every task and subtask

It builds the platform and the funnel

It assigns you the tasks only you can do

It asks before anything reaches a student or takes payment

You keep your day job and check in

Actionist is your whole team

Design the curriculum

Your task plan

Every task it takes, and who does it

What one automation looks like

The payoff

All it asks of you

What you walk away with

Doing it alone vs with Actionist

The apps Actionist operates

Stay in control and start

Already run this business?

You stay in control

Questions about this idea

Start the business you keep thinking about.