AI workforce for Real Estate

Build AI Agents for Real Estate

AI agents in real estate are changing the game for busy property teams. They help handle enquiries, schedule viewings, and keep paperwork moving, giving your team more time to deliver a better customer experience

Actionist gives real estate teams a simple way to build AI agents with no technical knowledge needed. See AI agent examples below.

Get a personalised demo Open Actionist

Your AI workforce

17 hrssaved on avg per person / month

$680avg saved per person / month

32avg scheduled jobs a week

Operates your stackActionist App Store

How it works

AI Employees for Real Estate in 4 simple steps

Manual Time
We'll go over where you currently waste your time doing manual tasks.
Actionist Automations
We'll show you exactly how Actionist can automate these manual tasks.
Your Benefits
How much time and money you'll save by onboarding AI agents.
Easy to use
We'll show you how easy it is to enable AI across your business.

Where you spend your time

Your time is money

We know how your week actually goes

Most real estate teams are not short on opportunity; they are short on time. Enquiries, viewings, vendor updates, paperwork, and deal follow-ups quickly fill the week.

Actionist builds AI agents for Real-Estate that handles your digital work, so your team can focus on clients and completions.

What matters to you

Speed to lead
The first agency to reply usually wins the buyer.
Viewings that book themselves
A clean diary, not four emails per showing.
Vendors kept in the loop
Sellers who feel updated stay instructed.
Sales that reach completion
Catch the stalls before a deal falls through.
Compliance, filed and findable
Every ID check and EPC ready the day an auditor asks.
Built around your team
These are examples. Build a custom agent for any job you repeat.

And hundreds of other tasks you do manually..

An agent can take a lot off your team's plate. Take a look below to see the time and cost you could save by adding AI agents to your Real Estate team's day.

Actionist Will Automate

By team

AI Agents for all Real Estate teams

Explore examples of AI agents for real estate teams, from lead follow-up and viewing bookings to paperwork chasing and deal updates.

These are starting points. With Actionist, every agent can be customised around your team, your tools, and the way you already work.

Sales

speed-to-lead and viewings that book themselves

Win more instructions and close faster by automating the inbox grind, every portal lead answered, every viewing booked, and every follow-up sent for your approval.

Done by hand today

Check the shared inbox between viewingsRead and score each portal leadType out first replies one by oneCross-check calendars for viewing timesConfirm and reschedule appointmentsLog every lead and note to the CRMChase quiet enquiries by handRebook no-shows manually

~8 hrs/ week

per negotiator on inbox triage, scheduling, and CRM admin.≈ 4 days every month gone to the tasks above.

What the agent takes over

~1 minfirst reply to every portal lead

2 slotsoffered from your live calendar

Answer every portal lead
Reads each Rightmove, Zillow, or website inquiry, qualifies it against your criteria, and logs it to the CRM.
Book viewings without the tennis
Offers two open times from the right negotiator's calendar and sends the confirmed invite to both sides.
Rescue every no-show
Spots the missed slot and drafts a warm same-day rebooking offer before the buyer drifts to a rival.
Chase the quiet enquiries
Sends the post-viewing feedback ask and the offer nudge that actually wins the instruction.

Example applications20 Example Apps

Marketing

listings content, reviews, and rival watch

Win more listings by automating your reviews, vendor reports, and rival research, so you show up everywhere and walk into every valuation already prepared.

Done by hand today

Watch for new reviews across profilesWrite a reply to each reviewPull stats together for vendor reportsFormat and send seller updatesCheck rival portals for new listingsNote comparable prices before valuations

~5 hrs/ week

writing reports and watching reviews and rival listings.≈ 3 days every month gone to the tasks above.

What the agent takes over

Every reviewanswered in your tone

Weeklyvendor reports, written

Reply to every review
Monitors Google and Zillow reviews across your profiles and drafts a response in your tone, ready to approve.
Assemble vendor reports
Pulls viewings, feedback, and portal interest into the seller update your vendors keep asking for.
Watch the competition
Uses computer use on the desktop to track rival listings and price changes in your patch before each valuation.

Example applications20 Example Apps

Operations

transaction coordination and listing intake

Get more sales over the line by automating transaction coordination, every deal tracked, every stall caught early, and listing paperwork moving without anyone chasing it.

Done by hand today

Take notes in every transaction meetingTrack each sale toward completion by handRe-key listing data into CRM and portalsChase solicitors for updatesWatch for missing searches and signaturesFlag overdue tasks before they slip

~7 hrs/ week

chasing the pipeline and re-keying listing data by hand.≈ 4 days every month gone to the tasks above.

What the agent takes over

Zerosales stalled unnoticed

Trackedaction items from every meeting

Coordinate the transaction
Turns each transaction meeting into tracked action items and flags what's overdue before a sale slips.
Keep listing intake moving
Pushes new-listing data into your CRM and portals, operating the screen like a coordinator where there's no API.
Chase the pipeline
Reviews every offer-accepted sale on a schedule and drafts the chase to the right party for approval.

Example applications20 Example Apps

Admin & front office

the inbox and the filing

Run a front office that never drops a ball by automating the inbox and the filing, every message routed, every booking made, and every document filed where it belongs.

Done by hand today

Sort the general office inboxRoute messages to the right negotiatorAnswer routine questions one by oneBook valuations and viewings into the diaryRename every document by handFile compliance forms in the right folder

~9 hrs/ week

per coordinator sorting the inbox and filing paperwork.≈ 5 days every month gone to the tasks above.

What the agent takes over

Every messagerouted to the right person

Auto-filedto your naming convention

Triage the office inbox
Sorts and routes each message to the right negotiator and answers the routine ones from your FAQ.
Book straight to the calendar
Drops valuations and viewings into the diary without the back-and-forth.
File every document
Renames each ID check, signed form, and EPC to your convention and files it in the right Drive folder.

Example applications20 Example Apps

Customer support

buyer and vendor questions, handled

Keep buyers and vendors happy by automating the repeat questions, every enquiry answered fast, every status update sent, and only the real judgement calls reaching your team.

Done by hand today

Field 'is this property still available?' callsLook up sale progression with conveyancersKeep vendors informed after every viewingChase solicitors for exchange and completion datesDecide what needs a negotiator vs. a standard replyDraft completion chasers to buyers and vendors

~6 hrs/ week

answering repeat buyer and vendor questions and chasing conveyancers.≈ 3 days every month gone to the tasks above.

What the agent takes over

~1 minfirst reply to buyer and vendor enquiries

Routedto the right negotiator with context

Answer the property questions
Handles 'is it still available?', 'where's my sale up to?', and viewing feedback requests from your knowledge base and live status.
Chase conveyancers and solicitors
Drafts the exchange and completion chasers that buyers and vendors ask for, so your team stops being the go-between.
Route what needs a negotiator
Flags the enquiries that need judgement: a price negotiation, a chain issue, or a complaint, with full context attached.

Example applications20 Example Apps

Finance

commissions, invoicing, and reconciliation

Get paid faster and keep clean books by automating commission invoicing and reconciliation, every invoice raised on completion and every payment matched.

Done by hand today

Draft a commission invoice per saleWork out splits and fees by handChase unpaid invoicesMatch payments against the sheetHunt down reconciliation mismatchesUpdate the books each week

~5 hrs/ week

invoicing commissions and reconciling payments.≈ 3 days every month gone to the tasks above.

What the agent takes over

On completioninvoice drafted automatically

Reconciledagainst your sheet or accounting app

Invoice on completion
Drafts the commission invoice the moment a sale completes and chases the ones that go unpaid.
Reconcile the payments
Matches incoming payments against your sheet and flags the mismatches for you to review.
Keep the books current
Files the finance admin that always slips to the weekend, with you approving anything that goes out.

Example applications20 Example Apps

Founders & executives

the pipeline at a glance

Run the whole branch from a daily digest by automating your reporting, the pipeline, the deals at risk, and the team's week, without chasing anyone for an update.

Done by hand today

Chase negotiators for weekly pipeline updatesTally instructions, viewings, and offers by handFind stalled sales before they fall throughWrite the Monday morning branch briefingMatch weekend viewings to negotiator diariesChase the team for status before the board meeting

~4 hrs/ week

pulling the pipeline together and chasing updates from the team.≈ 2 days every month gone to the tasks above.

What the agent takes over

Dailypipeline digest to Slack

At-riskstalled sales surfaced early

See the branch pipeline at a glance
Assembles instructions won, viewings held, offers in, and sales progressing from exchange to completion, on your schedule.
Catch stalled deals early
Surfaces the sales that have gone quiet between offer and exchange before they fall through or the buyer goes elsewhere.
Brief the team and the board
Drafts the Monday branch update and the monthly board pack so your numbers are ready before anyone asks.

Example applications20 Example Apps

HR & people

hiring and onboarding negotiators

Hire and keep great negotiators by automating the people admin, applicants screened, interviews booked, and every new starter ready from day one.

Done by hand today

Score negotiator CVs against patch and targetsBook viewing trials for shortlisted negotiatorsChase candidates between interview stagesSet up CRM login, portal, and Rightmove accessWrite the patch brief and compliance checklistBook ARLA or NAEA induction sessions for new hires

~4 hrs/ week

screening, interview scheduling, and onboarding admin for negotiators.≈ 2 days every month gone to the tasks above.

What the agent takes over

Shortlistednegotiators matched to your patch

Day oneCRM and portal access ready

Screen negotiator applicants
Reads every CV against your patch area, valuations target, and experience level, and shortlists the ones worth interviewing.
Book and chase the interview process
Schedules accompanied viewings and interview stages around your calendar and keeps candidates warm between each step.
Onboard every new starter
Sets up CRM login, portal and Rightmove access, and the first-week patch plan so negotiators are productive from day one.

Example applications20 Example Apps

A week in the life

A weekly schedule for Real Estate AI agents

With Actionist, you can put AI agents on the calendar just like you schedule tasks for your team. Take a look below to see what a typical week with AI agents could look like for a Real Estate business.

32Scheduled jobs

8Agents at work

24/7Always on

Agents

Mon–Wed

Mon

Tue

Wed

10a

11a

12p

Apps

The apps your agents operate

View Actionist App Store

Triggers and Reactions

Your Agent wakes up Automatically whenever something happens

WhenA new portal lead landsfires within about a minute

The agent automatically

The moment a Rightmove, Zillow, or website inquiry arrives in your inbox, the agent reads it within about a minute, scores it against your criteria (budget, area, chain, timeframe) checks the right negotiator's calendar, drafts a warm reply offering two viewing slots, and logs the lead to your CRM. Every message waits for your one-pass approval before it reaches the buyer, so the fastest agency stops winning by default.

Receives this trigger from

Gmail

Typeform HubSpot

Your benefits

Manual vs agent

Where the time goes back

Without Actionist

What you do manually today

With Actionist

What your agent runs for you

Sales
120 min / week
Triaging portal leads
Negotiators check the shared inbox between viewings, read each Rightmove and Zillow inquiry, decide who's worth a call, and log it to the CRM by hand.
Sales Agent
0 min
Agent qualifies and drafts the reply
An agent reads each inquiry within about a minute, scores it against your criteria, logs it to the CRM, and drafts a reply offering two viewing slots for approval.
Sales
90 min / week
Booking viewings
Confirming a single showing takes four emails of back-and-forth across separate threads, and the diary fills with double-bookings and gaps.
Sales Agent
0 min
Agent books from your live calendar
An agent reads the request, checks the right negotiator's calendar, offers open slots, and sends a confirmed invite to buyer and agent both.
Marketing
75 min / week
Writing vendor reports
Seller updates get postponed until a vendor chases, then assembled by hand from viewings, feedback, and portal stats across an evening.
Marketing Agent
0 min
Agent assembles the weekly report
A weekly agent task pulls viewings, feedback, and portal interest into a vendor report in your voice, queued for approval before it sends.
Operations
90 min / week
Chasing the transaction pipeline
Someone manually tracks every sale toward completion, noticing a stalled solicitor or missing search only when it's already late.
Operations Agent
0 min
Agent flags stalls and drafts the chase
An agent reviews every offer-accepted sale on a schedule, flags the quiet ones, and drafts the chase email to the right party for approval.
Admin & Front Office
60 min / week
Filing listing paperwork
ID checks, agency agreements, and compliance forms pile up in the inbox and get filed in a rush (if at all) usually the day an auditor asks.
Admin & Front Office Agent
0 min
Agent names and files each document
An agent renames each document to your convention and files it in the right property folder in Drive as it arrives, so it's always findable.

+ 100s of other automations

Average monthly

16 hrs / person / month

ROI

What that's worth

Calculator

Calculate what your team saves

Team size

6 people

Hourly rate

$40 / hr

Hours saved / week

Hours saved / year

1,200

Annual ROI

$48,000

Based on typical team usage — the visible tasks plus a few other automations the agent runs: ~4 hrs / person / week of admin work automated.

How easy it is to use

Automatic onboarding

We'll do all the heavy lifting for you.

From entering your website address to having a working AI team, no effort from you.

Step 1
Enter your website
- We'll research your business
- Automatically configure everything for you
Try the demo
Step 2
Actionist Auto
Optional
- Watches you work
- Creates your agents, workflows and schedules
Get the extension
Step 3
Marketplace
- Hundreds of apps, plus agents and workflows
- Pre-configured by other users
Browse the App Store
Step 4
Invite your team
- We'll automatically onboard them too
- Focus on the things that matter
Open Actionist

Enter your website URL for a personalised demo

See exactly what Actionist would automate for your business.

Trust & control

You stay in control

An AI agent works in your real systems, so staying in control matters. Actionist is built to be supervised: you decide how much each agent does on its own, you approve what reaches a client, and every step is recorded for you to check.

You set the supervision

Choose how much each agent does on its own, from drafting for your approval to handling trusted routine work. Anything destructive, like deleting or cancelling, always asks first, and that cannot be turned off.

Approve from your phone

Agents can reach you over Telegram or Slack, so you approve a reply or an action with one tap, from wherever you are.

Every run is logged

Each run is recorded step by step, with screenshots and a full transcript, so you can see exactly what the agent read and did.

Your data stays yours

Credentials are encrypted in a vault and never shown again, memory stays on your own machine, and you can self-host Actionist on your own server.

Other industries

Accounting Firms Construction Course Creators Ecommerce Education & Training Healthcare & Medical Practices Hospitality IT Services & MSPs Insurance Agencies Law Firms Logistics & Freight Marketing & Social Media Agencies Mortgage Brokers Property Management Recruiting & Staffing SaaS

FAQ

Frequently asked questions

Will it actually answer my portal leads fast enough, and how does it know what to say?

Yes, and speed is the whole point. The agent watches the inbox and portal back office your enquiries land in and picks up a new lead within about a minute, whatever the hour. It reads the enquiry, matches it to the right listing, drafts a warm first reply with two viewing slots, and logs the lead to your CRM with its source. You teach it your tone and your qualifying questions once, and until you trust it every reply waits for your approval. A lead answered in minutes instead of hours is the difference between a booked viewing and a buyer who already rang the agency down the road.

We run our own CRM and a portal back office that nothing else connects to. Will it still work?

Almost certainly. Actionist operates your tools the way a person does, by reading the screen and clicking, typing, and navigating, so it reaches software with no API at all: your portal back office, your CRM, the property and compliance systems your office already runs. Where an app offers a clean connection it uses it; where it does not, the desktop agent simply works the screen, with your approval. You do not rip anything out or wait for an integration to be built. Screen automation runs on the desktop app.

Will it message a buyer or vendor without me seeing it first?

Not unless you decide it should. By default every reply, follow-up, and vendor report is drafted and waits for your approval. Approval Modes let you move at your own pace, from suggest, to ask each time, to a guarded auto for trusted routine jobs, and anything irreversible like deleting a record or cancelling an appointment always asks first, which cannot be turned off. Agents reach you on Telegram or Slack, so you can approve or reword with one tap from a viewing or the car. You stay in control of every word that reaches a client.

What happens to enquiries that come in at night or over the weekend?

That is when most leads actually arrive, and where answering in minutes wins the deal. On the desktop app an agent works while the app is open. To cover evenings, nights, and weekends unattended, you move that agent to the hosted cloud runtime on a paid plan and it keeps reading enquiries, drafting replies, and booking viewings while your laptop is closed. You stay in approval mode either way, so nothing reaches a client without the sign-off you have set.

Is this here to replace estate agents?

No. It takes over the admin, not the relationship. The work it removes is the part of the week you already resent: typing first replies one by one, chasing signatures, updating the CRM, and pulling together the vendor report. Hand that to an agent and your negotiators spend their hours where only a person wins, winning the instruction, reading the room on a viewing, and negotiating the deal. A small office ends up with the output of a much larger one without adding headcount.

Can I build an agent around the way our office actually works?

Yes. The teams and jobs shown on this page are a starting point, not the limit. You can build a custom AI agent for real estate around any task your office repeats: chasing a lender for an update, posting new instructions to your portals, preparing the Monday pipeline report, rebooking the day's no-shows, or sending price-reduction recommendations to vendors. You describe the job in plain English, tell it which apps to use and when to run, and it handles that work on a schedule or when something triggers it. Most teams start with one agent on their biggest time-sink and add more as they see what it saves.

Is our buyer and vendor data kept private?

Your data stays yours. Credentials are encrypted in a vault and never shown again, the agent's memory of how your office works stays on your own machine, and your data is never used to train models. Every action an agent takes is logged step by step with screenshots, so you can see exactly what it read and did with a client's details. If you need everything to stay on your own infrastructure, you can self-host Actionist on your own server.

Does my team need to be technical, and how fast can we be up and running?

No code, and most offices have their first agent working the same day. If you can brief a new starter, you can brief an agent: you describe the job in plain English. Connecting an app like your CRM or inbox is a guided click-and-approve step that takes about a minute, and the agent can start answering portal leads or filing paperwork as soon as its apps are linked. You keep it in approval mode while you build trust, then hand over the routine work once it has earned it.

What does it cost, and is it worth it for a small office?

It is built to pay for itself in hours back. A single agent typically lifts a dozen or more hours of admin off a team each week, and the speed-to-lead alone tends to rescue enquiries that used to go cold before anyone replied. What you pay scales with how many agents you run and whether any run unattended in the cloud, so most offices start with one agent on whatever wastes the most time and add more as it proves out. Book a free demo and we will run it on a real lead from your inbox and map the time and cost it would save you.

Explore more

Use Cases Teams Industries

Get started

Want to set up AI agents for your Real Estate business?

Get a free demo of Actionist and understand how we can help you set up AI agents for your team in minutes.

Personalised Demo

24/7 operation requires a hosted cloud runtime or your own server — included with eligible plans.

AI Employees for Real Estate in 4 simple steps

Manual Time

Actionist Automations

Your Benefits

Easy to use

Where you spend your time

We know how your week actually goes

And hundreds of other tasks you do manually..

Actionist Will Automate

AI Agents for all Real Estate teams

Sales

A weekly schedule for Real Estate AI agents

The apps your agents operate

Your Agent wakes up Automatically whenever something happens

Your benefits

Where the time goes back

What that's worth

Calculate what your team saves

How easy it is to use

We'll do all the heavy lifting for you.

Enter your website

Actionist Auto

Marketplace

Invite your team

Enter your website URL for a personalised demo

You stay in control

Frequently asked questions

Want to set up AI agents for your Real Estate business?