Formstack

Formstack

#320 most-used

Turn form submissions into automated team actions

MarketingProductivityHRFormsAutomation

Formstack is a flexible online form builder that lets teams collect data, process submissions, and trigger workflows without writing code. Connect it to Actionist and your agents can react to new form submissions within about a minute, route lead and support data to your CRM or helpdesk, pre-fill and submit forms programmatically, export submission data for reporting, and handle GDPR deletion requests with a full audit trail — all without anyone logging in to the Formstack dashboard.

Average time saved
10 hours
per person · per month
≈ 1 workdays back

Eliminates manual work. Agents eliminate the manual work of checking Formstack for new submissions, exporting CSV reports, routing form data to other tools, and maintaining forms registries and compliance logs.

Schedule

What your Formstack agent runs on autopilot

A week of scheduled jobs your Actionist agent will execute on your behalf.

28Scheduled jobs
7Agents at work
24/7Always on
Agents
Wed–Fri
Wed
Thu
Fri
7a
8a
9a
10a
11a
12p
1p
2p
3p
4p
5p
6p
Multi-app workflows

Formstack × every other app you use

End-to-end automations that span multiple apps — each one a real business outcome.

6Workflows
8Apps spanned
~13 hrsSaved / week
6Personas served
For sales
Featured4 apps

New lead form submission routed to CRM and rep

When a prospect submits the contact form on Formstack, the agent reads all field values, creates or updates the contact in HubSpot with the correct lifecycle stage and owner, and posts a Slack summary to the sales channel — the rep receives the lead details before they could even log in to Formstack themselves.

~4 hrs

Time saved for your team — every week, on autopilot

The flow
Trigger·When a new submission arrives on the Formstack lead contact form
Result
Create or update contact with submission field valuesPost lead summary to #new-leads with contact details and CRM linkSchedule a follow-up task for the assigned rep
The win
Saved per run
6 min
Runs / week
~40×
Every lead reaches the CRM within about a minute of submitting
Driven bySales Agent
ROI

Savings

What your team gets back — two angles: what you stop doing manually, and what that's worth.

Without Actionist

What you do manually today

With Actionist

What your agent runs for you

  • Sales
    24 min / week
    Manual lead export from Formstack

    Sales reps log in to Formstack, check for new submissions, copy field values, and manually create or update contacts in the CRM — 6 minutes per lead, every time.

    Sales Agent
    0 min
    Agent routes lead to CRM within about a minute

    When a new contact form submission lands, the agent reads all field values and creates the CRM contact before a rep could even log in to Formstack.

  • Marketing
    30 min / week
    Manual weekly form performance reporting

    The marketing team logs in to Formstack, checks submission counts for each campaign form, copies numbers into a spreadsheet, and calculates cost-per-lead by hand every week.

    Marketing Agent
    0 min
    Agent compiles submission counts and writes to dashboard

    Every Tuesday the agent retrieves submission counts for all campaign forms and writes cost-per-lead figures to the analytics dashboard — no manual Formstack login required.

  • Customer Support
    20 min / week
    Manual support form monitoring

    Support agents check the Formstack inbox multiple times a day, copy submission details into the helpdesk tool, and update a tracking sheet — adding 4 minutes per ticket across the team.

    Customer Support Agent
    0 min
    Agent creates helpdesk ticket from every support form submission

    When a support form submission arrives, the agent creates the ticket in ClickUp and updates the submission status — the team never checks Formstack manually for new requests.

  • Human Resources
    16 min / week
    Manual new hire intake form submission

    HR staff manually fill the Formstack onboarding intake form for each new hire, copying name, role, department, and manager from the HRIS — taking 8 minutes per new hire.

    Human Resources Agent
    0 min
    Agent pre-fills onboarding forms when new hires are added

    When a new hire is added to the HRIS, the agent submits the onboarding intake form with the hire's details — the onboarding coordination team finds intake records ready without any manual form filling.

  • Finance
    6 min / week
    Manual monthly expense claim export

    Finance staff log in to Formstack, filter submissions by date range, export to CSV, download the file, upload it to Google Drive, and manually total the claims — 25 minutes every month end.

    Finance Agent
    0 min
    Agent exports claims to CSV and writes totals to dashboard

    At month close, the agent exports all expense claim submissions for the period to CSV, uploads the file to Google Drive, and posts the total to Slack — the close export is done before anyone asks for it.

  • Operations
    12 min / week
    Manual forms registry maintenance

    Operations staff manually update the forms registry spreadsheet when new forms are created, create Drive folders by hand, and remember to notify form builders — taking 12 minutes per new form.

    Operations Agent
    0 min
    Agent maintains the forms registry and triggers setup on new forms

    When a new form is created, the agent logs it to the registry, creates the Google Drive folder, and notifies the creator — no manual upkeep of the forms inventory.

  • Legal
    7 min / week
    Manual GDPR submission erasure

    Legal staff manually search through each Formstack data collection form for submissions from the individual, delete each one, and enter the details into the compliance log — 35 minutes per request.

    Legal Agent
    0 min
    Agent searches, deletes, and logs GDPR erasures automatically

    When a deletion request is approved, the agent searches every data collection form for the individual's submissions, deletes each, and logs the erasure with full audit details to the compliance sheet.

+ 100s of other Formstack automations
Average time saved
12 hrs / person / month
Calculator

Calculate what your team saves

Team size
8 people
Hourly rate
$22 / hr
Hours saved / week
20
Hours saved / year
1,000
Annual ROI
$22,000

Based on Formstack's typical team usage — the visible tasks plus a few other automations the agent runs: ~2.5 hrs / person / week of admin work automated.

Connect

How to plug Formstack into Actionist

Pick the connection method that suits your environment.

Connect Formstack via OAuth for the fastest and most secure setup. A Formstack login window opens, you authorise access, and the agent is ready to read submissions and trigger actions.

1
Open the Apps tab

Find Formstack in the Apps library and click Connect. OAuth is the recommended connection method.

2
Authorise in Formstack

A Formstack login window opens. Sign in with your Formstack credentials and click Allow to grant Actionist access to your forms and submissions.

3
Test the connection

Actionist runs a test call to confirm the connection. Your forms will be available for the agent within seconds.

Actions

14 actions your agent can call

Read and write operations available to your Actionist agent.

Triggers

2 events your agent can react to

Events your agent watches for, and the actions it kicks off in response.

FAQs

Questions about Formstack + Actionist

How do I connect Formstack to Actionist?
Go to the Apps tab, find Formstack, and click Connect. Actionist connects via OAuth: a Formstack login window opens, you authorise access, and the agent gains permission to read your forms and submissions. Actionist runs a test call to verify the handshake before any actions run. If you prefer to connect with an API token, go to Formstack → Settings → API and generate a token, then paste it into the API token field instead.
Can Actionist trigger actions automatically when a new form submission arrives?
Yes. The most powerful pattern is pairing Formstack's New Form Submission trigger with write actions in your CRM, project tool, or notification system. When a contact form, lead form, or support request lands in Formstack, the agent picks it up within about a minute and routes the data to HubSpot, Notion, Google Sheets, Slack, or any other connected app — no manual CSV exports or copy-paste.
Can the agent submit forms on my behalf?
Actionist can create programmatic submissions to any Formstack form using the Create Form Submission action. The most common use case is pre-filling internal process forms — for example, when a deal closes in your CRM, the agent submits the onboarding intake form on behalf of the team, ensuring the data lands in Formstack for downstream approval workflows without anyone filling the form manually.
How quickly does the agent react to a new Formstack submission?
Actionist polls Formstack for new submissions on a schedule, picking up new entries within about a minute of arrival. It is not a true webhook push — so if your use case requires sub-minute latency, you may want to configure Formstack's native webhook alongside Actionist's polling trigger for redundancy.
What are the most common things teams automate with Formstack?
The most common patterns are: (1) lead routing — contact form submissions posted to Slack and added to HubSpot as contacts; (2) internal requests — IT or HR intake forms creating tickets in Jira or ClickUp automatically; (3) survey digest — weekly summary of new survey responses written to a Google Sheet and emailed as a Slack digest; (4) approval chains — submission data forwarded to a reviewer in Slack before being logged anywhere permanent.
Does Actionist read all the custom fields from a Formstack submission?
Yes. The agent can read all fields from a submission including custom field names and values. When a submission arrives, Actionist reads the complete field map and can route, filter, or transform field values before writing them to another app. For example, a sales inquiry form with a 'Company size' field can be used to route SMB leads to one Slack channel and enterprise leads to another.
Can I automate what happens when a new Formstack form is created?
You can run a custom agent that monitors your Formstack account for any new form created (the New Form trigger) and automatically sets up downstream actions — such as creating a matching spreadsheet in Google Sheets, a new folder in Google Drive, or a Slack channel for that form's responses. This is useful for operations teams who roll out new forms frequently and want consistent infrastructure around each one without manual setup.
Is my form submission data secure when Actionist accesses it?
Formstack uses OAuth 2.0, so Actionist never sees your Formstack password. The agent only reads the forms and submissions you authorise, and all data is processed in your Actionist environment. If you need to restrict access to specific forms, you can use a Formstack account scoped to those forms for the connection. You can revoke access from Formstack's connected apps settings at any time.
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