KlickTipp

· #326 most-used

Tag-based email marketing and automation that targets the right subscriber every time

CRMMarketingAnalyticsAutomationEmail MarketingLead Generation

KlickTipp is a German-based email marketing and marketing automation platform built around a tag-based contact management system. Instead of managing static lists, KlickTipp lets you segment subscribers with dynamic tags — applying and removing them programmatically to trigger the right email or SMS sequence for every contact at every stage of their lifecycle. Connect KlickTipp to Actionist and your agents can create and update contacts, apply or remove segmentation tags, enrol subscribers in GDPR-compliant opt-in processes, monitor engagement events via webhook, and handle unsubscribes and deletions automatically — keeping your email database accurate and your sequences targeted without anyone logging into KlickTipp manually.

Try KlickTipp with Actionist Visit KlickTipp

Average time saved

10 hours

per person · per month

≈ 1 workdays back

Eliminates manual work. Agents eliminate the manual cycle of logging into KlickTipp to apply tags, sync unsubscribes, process GDPR deletions, and pull subscriber counts that would otherwise be repeated across sales, marketing, support, and legal every week.

Schedule

What your KlickTipp agent runs on autopilot

A week of scheduled jobs your Actionist agent will execute on your behalf.

28Scheduled jobs

7Agents at work

24/7Always on

Agents

Tue–Thu

Tue

Wed

Thu

10a

11a

12p

Multi-app workflows

KlickTipp × every other app you use

End-to-end automations that span multiple apps — each one a real business outcome.

6Workflows

8Apps spanned

~34 hrsSaved / week

6Personas served

For marketing

Featured4 apps

New form lead enrolled in KlickTipp and synced to CRM

When a visitor submits a lead form in Typeform, the agent checks whether they already exist in KlickTipp to avoid duplicates, creates or updates the contact with full form data, applies lead-source and interest tags to start the right email sequence, syncs the record to HubSpot CRM, and posts a new-lead notification to Slack — all before a human has seen the submission.

~23 hrs

Time saved for your team — every week, on autopilot

The flow

Trigger·When a visitor submits a lead generation form

Trigger

Step 1

Typeform

Detect new form submission with email and company fields

read

Step 2

KlickTipp

Search Contact ID to check if subscriber already exists

write

Step 3

KlickTipp

Add or Update Contact with form data, enrol in double opt-in process

write

Step 4

KlickTipp

Tag Contact with lead source and interest tags

write

Step 5

HubSpot

Create or update CRM contact with matching data

write

Step 6

Slack

Post new lead notification to #marketing channel

Result

Add or Update Contact with form data, enrol in double opt-in processTag Contact with lead source and interest tagsCreate or update CRM contact with matching dataPost new lead notification to #marketing channel

The win

Saved per run

35 min

Runs / week

~40×

Every lead is opt-in compliant and in the CRM within about a minute of submitting the form

Driven byMarketing Agent

ROI

Savings

What your team gets back — two angles: what you stop doing manually, and what that's worth.

Without Actionist

What you do manually today

With Actionist

What your agent runs for you

Sales
25 min / week
Manual tag application after CRM updates
A rep updates the deal stage in the CRM and then logs into KlickTipp to find the contact, apply the correct tag, and verify the automation fired — repeated for every deal movement, every week.
Sales Agent
0 min
Agent syncs CRM stage tags within about a minute
When a deal advances in HubSpot, the agent applies the matching KlickTipp tag immediately — the prospect receives the right email sequence from the moment the stage changes, with no manual tagging.
Marketing
20 min / week
Manual tag management and campaign setup
Before each campaign, someone logs into KlickTipp to check whether the required tags exist, creates any missing ones, and manually verifies that segment counts match expectations — a recurring setup cost per campaign.
Marketing Agent
0 min
Agent maintains tag taxonomy and segment health automatically
Every week the agent audits the full KlickTipp tag library, creates missing campaign tags before briefs are distributed, and flags orphaned tags for cleanup — the team never opens KlickTipp to check whether a tag exists.
Customer Support
15 min / week
Manual unsubscribe processing from support tickets
A support agent reads the ticket, opens KlickTipp in a separate tab, searches for the contact by email, confirms the unsubscribe, returns to the ticket, logs the action, and sends the confirmation reply — up to 5 minutes per request.
Customer Support Agent
0 min
Agent processes unsubscribes in KlickTipp within about a minute of the ticket
When an unsubscribe ticket arrives in Zendesk, the agent locates the contact in KlickTipp, removes them from all lists, and logs the opt-out in the compliance tracker — before a support agent has read the ticket.
Human Resources
12 min / week
Manual onboarding list enrolment
HR manually adds each new hire's email to KlickTipp, selects the correct opt-in process and onboarding tag, and verifies the welcome email sent — a multi-step process repeated for every new hire cohort.
Human Resources Agent
0 min
Agent enrols new hires in KlickTipp onboarding sequences on day one
When a new hire is added to the HRIS, the agent creates their KlickTipp contact and applies the onboarding tag — triggering the welcome sequence before the employee's first login, with zero manual action from HR.
Finance
18 min / week
Manual dunning sequence initiation
Finance reviews a daily failed-payment report, opens KlickTipp, searches for each customer, applies the dunning tag manually, and verifies the sequence has started — hours after the payment actually failed.
Finance Agent
0 min
Agent triggers dunning sequences within about a minute of a failed payment
When Stripe fires a payment failure event, the agent tags the KlickTipp contact with payment-failed immediately — the dunning email sequence starts before the finance team has seen the alert.
Operations
30 min / week
Manual weekly subscriber reporting
Operations logs into KlickTipp, navigates to the contact list and tag views, records the counts in a spreadsheet, calculates changes from last week, and pastes the summary into a Slack message — the same routine every Monday.
Operations Agent
0 min
Agent delivers a weekly KlickTipp subscriber health report to Slack
Every Monday the agent compiles total subscriber count, top segments, and week-over-week changes from KlickTipp and posts the digest to Slack — leadership gets live data without anyone building a report.
Legal
10 min / week
Manual GDPR deletion processing
Legal logs into KlickTipp, finds the contact by email, unsubscribes them, then deletes the record, and separately logs the action manually in the compliance spreadsheet — 10 minutes per deletion request, with human error risk.
Legal Agent
0 min
Agent processes GDPR deletions with a full audit trail in under two minutes
When a deletion request arrives, the agent unsubscribes and deletes the contact in KlickTipp, logs both actions with timestamps in the compliance register, and marks the request as complete — no human touches KlickTipp.

+ 100s of other KlickTipp automations

Average time saved

13 hrs / person / month

Calculator

Calculate what your team saves

Team size

5 people

Hourly rate

$75 / hr

Hours saved / week

Hours saved / year

625

Annual ROI

$46,875

Based on KlickTipp's typical team usage — the visible tasks plus a few other automations the agent runs: ~2.5 hrs / person / week of admin work automated.

Connect

How to plug KlickTipp into Actionist

Pick the connection method that suits your environment.

Connect KlickTipp to Actionist using your account API key and username. Available from the KlickTipp Premium plan and above.

Open KlickTipp API Settings

Copy API credentials

Copy your API key and note your account username (email address). Store both securely.

Paste into Actionist and test

Paste the API key and username into Actionist and click Test Connection. Actionist verifies the credentials by retrieving your tag list.

Credentials you'll need

API Key*

KlickTipp → Settings → API — copy your API key

Username*

Your KlickTipp account username (email address)

Actions

19 actions your agent can call

Read and write operations available to your Actionist agent.

Triggers

1 event your agent can react to

Events your agent watches for, and the actions it kicks off in response.

FAQs

Questions about KlickTipp + Actionist

How does Actionist connect to KlickTipp?

Go to the Apps tab, find KlickTipp, and click Connect. The recommended path is via API key — go to KlickTipp → Settings → API and generate your API credentials. Paste the username and API key into Actionist and click Test Connection. Actionist runs a test call to retrieve your account's tag list to confirm the handshake before any actions run.

Can I use KlickTipp's tag-based segmentation inside Actionist workflows?

Yes — KlickTipp's tag-based system makes it ideal for hyper-targeted segmentation. When you use the Tag Contact or Add or Update Contact actions, you specify which tags to apply. In Actionist, you can branch your agent logic based on a contact's current tags, meaning you can send one email sequence to contacts tagged 'lead-hot' and an entirely different sequence to those tagged 'nurture-long'. The agent can also use Search Tagged Contacts to pull a precise segment for a campaign at any point.

How do I avoid creating duplicate contacts in KlickTipp when syncing from another tool?

The Search Contact ID action lets you look up a contact by email address. Actionist agents use this to check whether a contact already exists before attempting to create a duplicate — if the contact is found, the agent updates their record with Add or Update Contact; if not, it creates a new entry. This idempotent pattern is the safest way to sync contacts from CRMs, form tools, or e-commerce platforms into KlickTipp without generating duplicate subscriber records.

Does Actionist support KlickTipp's SMS campaigns, not just email?

KlickTipp supports SMS campaigns on its Enterprise plan, with the same tag-based targeting that governs email. Within Actionist, you can combine email and SMS sequences: after tagging a contact with Tag Contact, the agent triggers the appropriate KlickTipp opt-in process (Get Opt-In Process) and the automation running inside KlickTipp determines whether that contact receives email, SMS, or both. The SMS delivery itself is handled by KlickTipp's internal automation engine — Actionist handles the triggering and tagging logic that kicks it off.

What events can trigger an Actionist agent from KlickTipp?

The Watch New Events trigger fires within about a minute of a new event occurring in your KlickTipp account via webhook. Supported event types include tag applied, email sent, email opened, link clicked, conversion pixel loaded, and SMS sent. Use this trigger to fire downstream Actionist actions — logging the event in a CRM, notifying a Slack channel, or updating a Google Sheets dashboard — without polling KlickTipp on a schedule.

Can Actionist read and write KlickTipp's custom contact data fields?

KlickTipp stores custom contact data in 'data fields' — essentially custom attributes like 'company name', 'last purchase date', or 'lead score'. The Get Data Field and List Data Fields actions let Actionist read the available fields on your account. When using Add or Update Contact or Update Contact, the agent can write values to these custom fields — enabling rich bidirectional sync with your CRM, e-commerce platform, or internal database.

What is a KlickTipp opt-in process and how does Actionist use it?

An opt-in process in KlickTipp is the double-opt-in confirmation flow that subscribers go through before they receive email. The List Opt-In Processes and Get Opt-In Process actions let Actionist retrieve the opt-in processes configured in your account. When you use Add or Update Contact to enrol a new subscriber, you typically reference a specific opt-in process ID so KlickTipp sends them the appropriate confirmation email. This ensures GDPR-compliant list building across every channel Actionist connects.

How do I handle unsubscribes and GDPR deletion requests across my tools using Actionist?

The Unsubscribe Contact action immediately removes a contact from all future mailings in KlickTipp — equivalent to processing an unsubscribe request manually. Use this in Actionist agents that listen for unsubscribe signals from other systems (your CRM, e-commerce platform, support tool) to ensure the change propagates to KlickTipp within about a minute of being recorded elsewhere. For GDPR compliance, this is the recommended way to handle deletion requests across your marketing stack — combine it with a Delete Contact action if you need to remove the record entirely.