Campaign Monitor

Campaign Monitor

· #202 most-used

Send, segment, and track every email campaign

MarketingEmailAnalyticsAutomationEmail Marketing

Campaign Monitor by Marigold is an email marketing platform for designing responsive campaigns, managing subscriber lists, sending smart transactional email, and tracking opens, clicks, and bounces through its v3 REST API. Connect it to Actionist and your agents can add and update subscribers, build and segment lists, send transactional messages, and pull campaign and list performance — without anyone touching the Campaign Monitor dashboard.

Average time saved
10 hours
per person · per month
≈ 1 workdays back

Eliminates manual work. Agents remove the manual cycle of importing signups, deduping subscribers, processing opt-outs and bounces, and pulling weekly campaign and list reports by hand.

Schedule

What your Campaign Monitor agent runs on autopilot

A week of scheduled jobs your Actionist agent will execute on your behalf.

28Scheduled jobs
7Agents at work
24/7Always on
Agents
TueThu
Tue
Wed
Thu
7a
8a
9a
10a
11a
12p
1p
2p
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Multi-app workflows

Campaign Monitor × every other app you use

End-to-end automations that span multiple apps — each one a real business outcome.

6Workflows
8Apps spanned
~50 hrsSaved / week
4Personas served
For marketing
Featured4 apps

New signup welcomed and synced to the CRM

When a Typeform newsletter signup arrives, the agent adds the subscriber to the right Campaign Monitor list, sends the welcome transactional email, creates or updates the matching HubSpot contact with the signup source, and posts the new subscriber to the #signups Slack channel — a complete, deduplicated onboarding with no manual copy-paste.

~10 hrs

Time saved for your team — every week, on autopilot

The flow
Trigger·When a newsletter signup is submitted in Typeform
Result
Send the Smart Transactional welcome emailCreate or update the contact with the signup sourcePost the new signup to the #signups channel
The win
Saved per run
15 min
Runs / week
~40×
Every signup gets a welcome and a clean CRM record
Driven byMarketing Agent
ROI

Savings

What your team gets back — two angles: what you stop doing manually, and what that's worth.

Without Actionist

What you do manually today

With Actionist

What your agent runs for you

  • Marketing
    30 min / week
    Manual list import and welcome

    Marketers export signups to a sheet, dedupe by hand, paste into Campaign Monitor, and trigger a welcome — a recurring chore that lets duplicates and delays creep in.

    Marketing Agent
    0 min
    Agent adds and welcomes signups instantly

    When a signup arrives, the agent finds-or-creates the subscriber, sends the welcome email, and updates the CRM — one deduplicated record, every time, with no copy-paste.

  • Sales
    25 min / week
    Manual engagement review

    Reps periodically scan Campaign Monitor reports to guess who's engaged, missing the window when a warm click was worth a same-day call.

    Sales Agent
    0 min
    Agent routes opens and clicks to reps

    Each open or click on a tracked contact logs an engagement note, bumps the lead score, and nudges the rep in Slack while interest is fresh.

  • Customer Support
    20 min / week
    Manual opt-out processing

    Support reps log into Campaign Monitor to unsubscribe each request by hand, then remember to update the CRM and suppression list separately — easy to miss under volume.

    Customer Support Agent
    0 min
    Agent honours opt-outs the moment they arrive

    A stop-emailing request is found, unsubscribed, mirrored to the CRM and suppression sheet, and confirmed to the team — fully handled within about a minute.

  • Operations
    30 min / week
    Manual list hygiene

    Ops exports list stats, cross-checks suppressions by hand, and chases bounces after the fact — reactive work that lets deliverability slip before anyone notices.

    Operations Agent
    0 min
    Agent keeps lists clean automatically

    The agent reconciles every list against the suppression list weekly, logs bounces as they happen, and flags undeliverable addresses before the next send.

+ 100s of other Campaign Monitor automations
Average time saved
11 hrs / person / month
Calculator

Calculate what your team saves

Team size
8 people
Hourly rate
$22 / hr
Hours saved / week
21
Hours saved / year
1,040
Annual ROI
$22,880

Based on Campaign Monitor's typical team usage — the visible tasks plus a few other automations the agent runs: ~2.6 hrs / person / week of admin work automated.

Connect

How to plug Campaign Monitor into Actionist

Pick the connection method that suits your environment.

Connect with your Campaign Monitor API key (HTTP Basic auth). Best for a single account or a specific client; Actionist verifies the key with a read-only call before any send.

1
Open the Apps tab

Find Campaign Monitor in the Apps library and click Connect.

2
Copy your API key

In Campaign Monitor, go to Account Settings → API key (or the client's API key for agency accounts) and copy it.

3
Paste and test

Paste the key into Actionist. Actionist runs a read-only call to verify the handshake before any actions run.

Credentials you'll need
API key*
Campaign Monitor → Account Settings → API key (or per-client API key)
Actions

14 actions your agent can call

Read and write operations available to your Actionist agent.

Triggers

8 events your agent can react to

Events your agent watches for, and the actions it kicks off in response.

Skills

Skills that pair with Campaign Monitor

Reusable agent skills that work well alongside this app.

SEO Content Writer

Write SEO blog posts, articles, and landing pages with keyword integration and snippet targeting — useful for drafting newsletter and campaign content.

FAQs

Questions about Campaign Monitor + Actionist

How does Actionist connect to Campaign Monitor?
Go to the Apps tab, find Campaign Monitor, and click Connect. The simplest path is an API key: in Campaign Monitor go to Account Settings → API key (or the per-client key for agency accounts), copy it, and paste it into Actionist. If you'd rather not manage a key, choose OAuth and authorise through a Campaign Monitor sign-in window instead. Either way, Actionist runs a read-only test call to confirm the handshake before any actions run.
What permissions does the agent need on my Campaign Monitor account?
The key inherits the permissions of the account or client it belongs to. Read-only operations (Find Subscriber, Get Subscriber Details, Get List Stats, Get Campaign Summary) only need read access; write operations (Add Subscriber, Update Subscriber, Unsubscribe, Send Smart Transactional Email, Create List) need an account that can manage lists and send. For agencies, use the specific client's API key so the agent is scoped to that brand's lists and campaigns.
Can I connect Campaign Monitor to other apps in the same workflow?
Yes — Campaign Monitor is most useful wired to the apps where your contacts and deals live. Common combinations: add subscribers when a form is submitted in Typeform or a contact changes stage in HubSpot; send a Smart Transactional Email when an order is placed; log opens and clicks back to a CRM as engagement signals; and mirror unsubscribes into a central suppression sheet in Google Sheets. Any app Actionist connects to can send or receive data alongside Campaign Monitor in the same task.
How quickly does Actionist react to Campaign Monitor events like opens and clicks?
Campaign Monitor's events surface in Actionist through its webhooks and the v3 API, and Actionist's worker picks them up within about a minute — not instantly. The available events are New Subscriber, New Unsubscribe, New Bounce, New Email Open, New Click Through, New List, New Client, and New Bounced Transactional Message. So a workflow that 'reacts the moment someone clicks' really reacts within about a minute of the click, which is fast enough for same-day sales follow-up.
How do I avoid creating duplicate subscribers when importing contacts?
Use Find or Create Subscriber whenever a contact might already be on the list. It checks for an existing subscriber by email first and reuses that record, only adding a new one when none exists. This keeps one record per person so opens, clicks, and custom fields stay consolidated rather than split across duplicate entries — which matters when you import the same contacts from more than one source.
What's the difference between sending a Smart Transactional Email and a campaign?
Smart Transactional Email in Campaign Monitor is for one-to-one messages tied to an event — order confirmations, receipts, password resets — sent against a pre-designed template with merge data. Campaigns are the bulk marketing sends to a list. The agent uses Send Smart Transactional Email for the transactional case; for campaign sends, Actionist works with the lists, subscribers, and reporting around a campaign rather than composing the broadcast itself.
Can Actionist handle unsubscribe requests and keep them in sync with my CRM?
When a contact replies to stop emails, the agent finds them across your active lists and calls Unsubscribe so the opt-out is honoured on Campaign Monitor. To keep every system consistent, pair it with steps that update the contact in your CRM and append the address to a central suppression sheet — so no other tool re-mails them. The opt-out is logged with a timestamp for your audit trail.
Does Actionist work with agency accounts that manage multiple clients?
Yes. List Clients returns every client account in a Campaign Monitor login, and most actions accept a client or list scope — so an agent can iterate over brands and target the right one. For day-to-day automation, connect with the specific client's API key so the agent is locked to that brand's lists and campaigns and can't touch another client's data.