Ada

Ada

· #275 most-used

Resolve customer conversations automatically at enterprise scale

CRMCommunicationAnalyticsSupportAIAutomation

Ada is an AI-native customer experience platform that deploys an autonomous AI agent across every support channel — chat, email, voice, and SMS — to resolve inquiries without human intervention. It connects to your knowledge base, CRM, and backend systems so the agent can verify orders, process refunds, update account details, and hand off intelligently to human agents only when needed. Connect Ada to Actionist and your agents can pull conversation metrics, update end-user profiles, trigger handoff workflows, analyse resolution rates, and create scheduled follow-up tasks — all without touching the Ada dashboard.

Average time saved
14 hours
per person · per month
≈ 2 workdays back

Eliminates manual work. Ada's autonomous resolution engine and Actionist's scheduled agent tasks together eliminate the manual work of reviewing conversation backlogs, exporting reports, updating CRM records after support interactions, and triaging escalations by hand.

Schedule

What your Ada agent runs on autopilot

A week of scheduled jobs your Actionist agent will execute on your behalf.

28Scheduled jobs
7Agents at work
24/7Always on
Agents
TueThu
Tue
Wed
Thu
7a
8a
9a
10a
11a
12p
1p
2p
3p
4p
5p
6p
Multi-app workflows

Ada × every other app you use

End-to-end automations that span multiple apps — each one a real business outcome.

6Workflows
10Apps spanned
~19 hrsSaved / week
5Personas served
For customer success
Featured4 apps

Escalation ticket enriched and SLA-clocked at handoff

The moment Ada hands off a conversation, the agent retrieves the full Ada transcript, writes it as an internal note on the Zendesk ticket, starts a compliance SLA countdown in ClickUp, and posts a handoff summary to the #support-escalations Slack channel. The human agent has complete context before sending their first reply, and the SLA clock is running before anyone has typed a word.

~7 hrs

Time saved for your team — every week, on autopilot

The flow
Trigger·When Ada initiates a human handoff for any conversation
Result
Add internal note to the existing ticket with the Ada conversation summaryCreate SLA-countdown task with due date matching the agreed response windowPost handoff summary to #support-escalations with ticket link and reason
The win
Saved per run
12 min
Runs / week
~35×
Human agents arrive with full AI context — no re-asking the customer
Driven byCustomer Support Agent
ROI

Savings

What your team gets back — two angles: what you stop doing manually, and what that's worth.

Without Actionist

What you do manually today

With Actionist

What your agent runs for you

  • Sales
    45 min / week
    Manual intent review from support logs

    Sales reviews support tickets weekly to find buyer-intent conversations, manually creates contacts in HubSpot, and logs notes — most signals are stale by the time they reach the sales team.

    Sales Agent
    0 min
    Agent routes buyer intent from Ada to CRM within about a minute

    When Ada resolves or escalates a pricing or upgrade conversation, the agent retrieves the transcript, creates or updates the HubSpot contact, and creates a follow-up task for the account executive — the sales team has the signal and full context before the human support agent has finished their next ticket.

  • Marketing
    35 min / week
    Manual support-trend reporting

    The marketing manager logs into the Ada dashboard, exports conversation data, filters by topic, and assembles a trends summary in a spreadsheet — a weekly task that takes 30-45 minutes and is often deprioritised.

    Marketing Agent
    0 min
    Agent delivers weekly Ada topic trend report automatically

    Every Monday the marketing agent pulls Ada metrics and handoff reason breakdowns, identifies which product areas generate the most support volume, and posts an actionable digest to the content team — no dashboard access or manual export needed.

  • Customer Support
    70 min / week
    Manual context retrieval on escalated tickets

    When Ada hands off a conversation, the human agent searches the Ada dashboard for the conversation, reads the transcript, copies the key details into the Zendesk ticket, and manually checks the SLA timer — 8-12 minutes per escalation.

    Customer Support Agent
    0 min
    Agent enriches every escalation ticket with Ada context at handoff

    The Human Handoff trigger fires and the agent instantly retrieves the Ada transcript, writes it as an internal note on the Zendesk ticket, and starts the SLA countdown — the human agent has full context before typing their first reply.

  • Human Resources
    60 min / week
    Manual escalation pattern review

    Team leads manually review escalated ticket queues, make notes on individual agent patterns, and compile coaching briefs — a process that takes 60+ minutes per team lead per week and is rarely done consistently.

    Human Resources Agent
    0 min
    Agent generates weekly agent coaching brief from escalation data

    Every week the HR agent pulls Ada handoff reports grouped by reason category, identifies which human agents handled the most escalations and in which topic areas, and creates a coaching brief in Notion for the team lead's 1:1s.

  • Finance
    20 min / week
    Manual monthly cost-avoidance calculation

    The finance team exports Ada data, pulls headcount and handle-time figures from the support team, runs the calculation in a spreadsheet, and formats it for the board report — a 60-90 minute exercise each month.

    Finance Agent
    0 min
    Agent calculates AI deflection ROI automatically each month

    On the first of each month, the finance agent pulls Ada metrics, calculates conversations deflected from human agents, multiplies by average handle time and blended agent cost, and files the estimate to the board report page — ready without a single manual calculation.

  • Operations
    30 min / week
    Manual integration health monitoring

    The ops team periodically checks Ada's webhook logs in the dashboard, compares delivery counts manually, and discovers failures only when a downstream system reports missing data — often hours after the break.

    Operations Agent
    0 min
    Agent monitors Ada integration health and alerts on failures

    The operations agent tracks webhook delivery rates weekly, fires a Slack alert when delivery failures spike, and logs Ada uptime events — the team knows about integration problems before they cause a support backlog.

  • Legal
    50 min / week
    Manual compliance conversation review

    The legal team exports Ada conversation data, manually searches for compliance keywords, copies flagged conversations to a register, and emails updates — a weekly process that takes 45-60 minutes and requires Ada dashboard access.

    Legal Agent
    0 min
    Agent prepares weekly compliance register from Ada conversations

    Every Friday the legal agent exports Ada conversation data, filters for compliance-category handoffs, logs each to the compliance register in Google Sheets, and emails a summary to legal counsel — the review happens from a prepared document.

+ 100s of other Ada automations
Average time saved
31 hrs / person / month
Calculator

Calculate what your team saves

Team size
5 people
Hourly rate
$75 / hr
Hours saved / week
18
Hours saved / year
875
Annual ROI
$65,625

Based on Ada's typical team usage — the visible tasks plus a few other automations the agent runs: ~3.5 hrs / person / week of admin work automated.

Connect

How to plug Ada into Actionist

Pick the connection method that suits your environment.

Connect Ada to Actionist using your Ada API key. Generate the key from the Ada dashboard under Settings → Integrations → API, then paste it into Actionist. The agent gains access to end-user profiles, conversation data, analytics, and webhook management.

1
Open Ada Settings

Log in to the Ada dashboard at your-handle.ada.support/settings. Navigate to Settings → Integrations → API.

2
Generate an API Key

Click 'Generate API Key', give it a descriptive label (e.g. 'Actionist'), and copy the key. Treat it like a password — store it in a secrets manager.

3
Paste into Actionist

Enter your Ada bot handle and paste the API key into Actionist. Click Test connection — Actionist runs a read-only verification call to confirm access before any agent task runs.

Credentials you'll need
API Key*
Ada Dashboard → Settings → Integrations → API → Generate API Key
Ada Bot Handle*
Your Ada bot's handle (found in the Ada URL: <handle>.ada.support)
Actions

14 actions your agent can call

Read and write operations available to your Actionist agent.

Triggers

5 events your agent can react to

Events your agent watches for, and the actions it kicks off in response.

Skills

Skills that pair with Ada

Reusable agent skills that work well alongside this app.

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FAQs

Questions about Ada + Actionist

How does Actionist connect to Ada?
Go to the Apps tab, find Ada, and click Connect. Actionist connects via Ada's REST API using your API key and bot handle. Generate the key from the Ada dashboard under Settings → Integrations → API, enter your bot handle (the subdomain of your Ada URL, e.g. 'yourcompany' from yourcompany.ada.support), and paste both into the connection form. Actionist runs a read-only test call to confirm the handshake before any agent tasks run.
What permissions does the Actionist agent need in Ada?
The Ada API key inherits the permissions of the workspace user account it is generated under. For read-only actions (Get Conversation, List Conversations, Get Conversation Metrics, Get Handoff Reports, Export Conversation Data), a standard API key is sufficient. For write operations (Create End User, Update End User, Create Conversation, Trigger Human Handoff, Update Webhook Endpoint), the generating account must have Admin or Integrations role in the Ada dashboard. Actionist recommends creating a dedicated integration service account so permission changes are intentional and auditable.
Can Actionist trigger actions in Ada when a conversation escalates?
Yes — in two directions. The Human Handoff Initiated trigger fires within about a minute of Ada escalating a conversation, so Actionist can immediately retrieve the transcript, enrich the Zendesk ticket, start an SLA clock in ClickUp, and alert the support channel in Slack. Going the other way, the Trigger Human Handoff action lets Actionist programmatically force an escalation from any context — for example, when a VIP account flag is detected on a new end-user or when a sentiment analysis score crosses a threshold.
Can I use Actionist to update Ada end-user profiles from other systems?
Yes. The Update End User action lets Actionist write metadata back to Ada end-user profiles from any connected system. Common patterns: when a user upgrades in Stripe, Actionist updates their Ada metadata with the new plan tier; when a CRM marks an account as high-value, Actionist sets a priority-support flag in Ada; when a product event indicates the user has completed onboarding, Actionist updates the onboarding-complete field in Ada so the AI agent stops sending onboarding-focused responses. Changes take effect within about a minute on Ada's side.
How do Ada's webhook triggers work with Actionist?
Ada fires webhook events for key lifecycle moments: End User Created, End User Updated, conversation state changes, and webhook delivery failures. Actionist registers a secure endpoint with Ada, and each event fires within about a minute of the underlying action in Ada. Actionist verifies each payload using Ada's webhook signing secret before running any downstream steps — preventing spoofed events from triggering agent workflows. You can also use the Update Webhook Endpoint action to rotate the signing secret on a schedule for security compliance.
Can Actionist export Ada conversation data to a data warehouse?
Yes. The Export Conversation Data action calls Ada's Data Export API to pull raw conversation and message records for any specified date range. Actionist can run this as a scheduled agent task — daily, weekly, or monthly — and push the records to BigQuery, a Neon Postgres table, Google Sheets, or any other connected store. This is the recommended path for teams that want Ada data in their existing BI stack without building a custom ETL pipeline.
What helpdesks can Ada hand off to when Actionist triggers an escalation?
Ada supports 13+ helpdesk and contact centre integrations for handoff: Zendesk (Guide, Talk, Support, Chat, Messaging), Salesforce Service Cloud, Freshworks, Genesys, Dixa, Gladly, Gorgias, Help Scout, Kustomer, NICE CXone, Twilio Flex, Amazon Connect, and Aircall. When Actionist triggers the Human Handoff action or the handoff trigger fires, the full Ada conversation context is passed to whichever helpdesk your Ada instance is configured to route to — Actionist does not need a separate connection to the helpdesk to pass context through Ada.
Does Actionist support Ada's multilingual capabilities?
Actionist works with Ada's language-aware end-user profiles. When you create or update an Ada end-user record via Actionist, you can set the language preference field — Ada then routes that user's conversations to the appropriate language model from the first message. The List End Users action can filter by language to identify which locale has the highest support volume, informing which languages to prioritise for knowledge base expansion. Ada supports 50+ languages natively; Actionist carries the language preference as metadata, not as a separate translation layer.